Surf Diva Surf School & Surf Shop

90-Minute Private Family Lesson My husband and kids have surfed a little before and were really excited about the lesson. I had never surfed before and was borderline petrified. Our instructors Alyssa and Jason were fantastic. The ocean was a bit rough, but Alyssa is so encouraging and has such a calming presence, I felt at ease immediately. She gave good, detailed instructions at the beginning and throughout the session. I was able to stand up and ride a wave on the first try, and nearly every other wave after that. Jason was a natural with the teens. Our surfing skills improved considerably during our session. My family LOVED it so much they went surfing every day for the rest of the week. Sometimes twice a day. Thank you so much, Alyssa and Jason! Our time with you at Surf Diva was the highlight of our trip!

Booked surf lessons for our team. They fitted us for wetsuits in the morning and then went out on the water in the afternoon. It was the first time any of us have surfed and Nina and Nick were excellent instructors! They kept it very simple and were very hands on to make sure we were prepared and safe the whole time. If you’re looking for surf lessons, I would highly recommend checking out Surf Diva! Thank you, Nick and Nina, for a great time!

Amazing lesson and wonderful coaches! I took the Level 1 Women’s Clinic, and it was such a great experience. Before going into the ocean, the session started with a detailed explanation, which helped me feel relaxed. Talking with the coaches and other participants also made it easy to start with a calm mind. The coaches were very caring and helped each of us address our own worries before getting in the water. During the lesson, they gave constant advice and feedback, so I could clearly understand what to focus on each time I caught a wave. In my class, some participants had tried surfing on their own before but decided to take this class again to rebuild their confidence. If you’re thinking about starting surfing but feel nervous, I highly recommend joining this class first. It will take away all your fears and help you discover how fun and empowering surfing can be! I’m already looking forward to my next lesson! Special thanks to the amazing coaches: Alyssa, Audrey, and Cindy! 🏄‍♀️🌊🩵

We had such a blast with Surf Diva rentals! The shop is a direct shot to the water and easy to launch and explore. Izzy and Coco will make sure you get set up with the right gear and look good doing it😎! You can even take a lesson with a certified instructor, get the best tips and swing back by the boutique shop for the cutest beach wear, accessories and local merchandise. I’m always a fan! 🏄‍♀️💕👙🏖️☀️

John did a great job with us 2 amateurs from Nebraska! He was very direct with the important specifics and took his time teaching each of us individually and made sure he got us into some good waves. My daughter said I did good but she's nice. John definitely got us straight to the board and on the water to get to practicing. Very chill vibe he kept which made the intense situation of The intimidating ocean less intimidating and made it very enjoyable almost meditateive experience. It was absolutely beautiful and perfect little mini waves that we could catch and did many times!!! Thank you so much for a great experience!!

I had Andres as my instructor and would definitely request him again! He really listened to what I wanted to get out of the lesson and tailored it to my goals. He has an impressive knowledge of the ocean and explained what to look for so I could understand wave behavior and learn how to surf on my own. I came away feeling like I learned solid technique and gained confidence. I was very happy with the quality of the lesson!

I was finally able to sign up and do Surf Diva's 2-day Women's Surf Clinic this past weekend. It was amazing. Our group had the best instructors, the three A's -- Alyssa, Ava and Audrey. They were very informative, always open to answering questions, calm and just really cool women. They provided me a good base and made me excited to continue this journey of learning to surf. On to Level 2 next. If you've been thinking of learning to surf but always come up with reasons why not to...stop it :) Sign up when the next schedule is posted because spots sell out really fast.

We had surfing lessons today with Davo and Diego. All four of us had a fantastic time and all of us were able to get up and ride some waves. The instructors were fun, personable, and great with kids. Two adults 43 and kids 13 and 14 all were so happy that we did this on our trip! Thank you Surf Diva!

I took progressive surf lessons with Andres. I am at the point I need a coach rather than a lesson. He was amazing. Very thoughtful on the details. had a lesson plan and if it wasn't working in the water we went back on the beach. I saw huge improve,ent with my pop-up, turns and paddleling. Learned how to face the ocean and turn. How to end a wave. Highly recommend and looking forward to scheduling with him next time I am in San Diego.

90-minute Private Family Lesson My husband and kids have surfed a little before and were really excited about the lesson. I had never surfed before and was borderline petrified. Our instructors Alyssa and Jason were fantastic. The ocean was a bit rough, but Alyssa is so encouraging and has such a calming presence, I felt at ease immediately. She gave good, detailed instructions at the beginning and throughout the session. I was able to stand up and ride a wave on the first try, and nearly every other wave after that. Jason was a natural with the teens. Our surfing skills improved considerably during our session. My family LOVED it so much they went surfing every day for the rest of the week. Sometimes twice a day. Thank you so much, Alyssa and Jason! Our time with you at Surf Diva was the highlight of our trip!

We stopped in here a couple of times. Each time was a wonderful experience. Cool and friendly staff and decent pricing. What more can you ask for? I even snuck back in and grabbed a couple of souvenirs to bring home:)

Went again today with my daughter and Nick was excellent. We had a great time. Thanks for an amazing experience. The price is right on the classes and we bought some shirts and sweaters. Get your diva stickers.

Booked a lesson here with a friend on Memorial Day - was the best experience and investment ever! Haven't surfed in over 20 or so years, I got more out of the lesson Than one semester! Elliot, our instructor, was super helpful and supportive - highly recommend him. Would love to book again rim the future.

I had a private lesson with Nancy, and had a great time! She gave me practical tips on mechanics, instructed me on the best waves to catch and not catch, and talked through etiquette. I would highly recommend!

I was finally able to sign up and do Surf Diva's 2-day Women's Surf Clinic this past weekend. It was amazing. Our group had the best instructors, the three A's -- Alyssa, Ava and Audrey. They were very informative, always open to answering questions, calm and just really cool women. They provided me a good base and made me excited to continue this journey of learning to surf. On to Level 2 next. If you've been thinking of learning to surf but always come up with reasons why not to...stop it :) Sign up when the next schedule is posted because spots sell out really fast.

My 10 year old son and I did a 1.5 hour lesson with Quinn, who was excellent. He did such a great job coaching my son: kept everything simple, helpful, and fun. It was a great intro to surfing for both of us. Definitely worth it.

My 14 year old son had the BEST surf lesson with Logan! After a quick tutorial on the beach, Logan took my son into the water and helped him catch many, MANY waves. My son was able to stand up and ride the waves into shore (without any prior experience). This lesson surpassed all expectations I had going in. I appreciate that Logan used every minute of the allotted time to make sure my son had a rewarding & productive experience. Not only was the lesson wonderful, but it was great from the minute we walked into the Diva Surf shop. All of the staff were friendly, helpful, and welcoming, and the shop was clean and happy. From start to finish, this was a 5 star experience. I highly recommend Surf Diva. You won't be disappointed. Thanks for the awesome memories!

Surf Diva was great from the initial website and phone call to my surf lessons. Had two fun beginner lessons with Dave and John. Both very helpful, informative, and enjoyable experiences. The store also has a good boutique and discount if you buy on the same day as your lessons. Overall, a great way to spend vacation time.

I'm local and I've been taking surf lessons from Andres for the past three weeks. He is the Yoda of surfing. He shares so much wisdom with me during every lesson and as a result I have improved significantly after each time we meet. He is the best instructor I've ever taken a lesson from (and I've taken a lot, both here and in Hawaii!) and I cannot recommend him highly enough. When you book ask for Andres!

Coach Davo from surfdiva is very professional. He has more than 30 years of experience in surfing teaching. He is also very friendly. We booked three consecutive private lessons with Davo. My daughter's surfing level has improved significantly. I highly recommend surfdiva and Coach Davo.

Went for a semi private beginner's lesson with my husband and friend. Everyone at the shop is super friendly and helps you with everything you need. The surf boards were already down at the beach to it was easy to walk over to where the lesson was. Instructor was great too. Would recommend.

I have taken group lessons and a weekend women's clinic here. I say try and get a female instructor, in general they tend to be more informational and patient. I highly highly highly recommend the women's clinic. They helped me learn what I've been doing wrong, feel more confident, and I met a lot of women at my level and we can go out in a lil pack now. if you're a lady in SD and you're interested in learning, you should 100% take the women's clinic.

Surf Diva was amazing! Four girlfriends and I had a private class with Patrick and Melissa and had SO MUCH FUN! We were all super nervous as none of us had ever *really* surfed before, but the instructors made us feel so relaxed and comfortable. After a few practice rounds of techniques on the sand, we were ready to hit the waves. All five of us were able to eventually stand up and actually catch a few waves! If you've ever wanted to try surfing, but don't know where to start or don't want to try to figure it out on you own, I highly recommend Surf Diva. We all feel so much more confident and are already planning to go again!

My daughter loved her week at Surf Diva. She has not stopped begging me to take her back to the beach to surf. The highlights were the amazing teachers, super cool surf spot and the beautiful surf photos they took! It's been the best camp adventure yet.

This is a family run surf shop and surf school. Great for new Surfers. Our 2 boys have enjoyed surf camps and surf clubs on weekends. The surf instructors are well trained. I was a former lifeguard and have always felt safe with my kids in the water with Surf Diva and team. A great example of this is one day the surf at La Jolla shores was big and they added additional instructors to manage the kids. Safety and fun is always a priority for this company. I recommend people to get lessons with Surf Diva. The surf at the shores is great for beginners and its a perfect location to enjoy beautiful water, dolphins are often swimming offshore, and just overall a gem of southern california. You are going to have a good time at magical La Jolla Shores with this group of people that are focused on fun and safety.

Our family had decided to go down to San Diego for a short get away just last weekend, and we originally signed up for just the SUP lesson for the 3 of us, and ended up doing another surfing lesson for our kid cuz it was so much fun!! We had Mimi as our SUP instructor, and Brianna for our son's surfing lesson. Both instructors were wonderful! Both are very experienced instructors and surfers. Both are very detailed in explaining the instructions - the what to do/not to do's. We were all standing in our board once we got in the water during the SUP lesson. My son was doing pretty good towards the middle of of his surfing lesson. And he had a lot of fun too. We would definitely come back for more lessons if we are ever going back to San Diego! And the shop itself carries a lot of cute beach apparels and sandals. You get a 20% off anything at the store on the day of your lesson as well.

The Surf Diva adult woman's surf clinic exceeded all my expectations. The surf instructors where top notch- informative, fun and their shared experiences were invaluable. We learned so much about surfing and the ocean in such a small amount of time. Standing up on my first day was the result of the encouragement, support and information I received from Surf Diva. Surf Diva is the best surf school in San Diego!!!

Surf Diva Surf school is the ABSOLUTE BEST for Anyone that wants to learn to surf... Guys, Gals Groms & gromettes they teach EVERYONE to Surf & SUP. Plus they have an outstanding line of gorgeous boards , great surf gear & cute suits for all. Highly Highly recommend !!

Overall I had a great experience. The people I dealt with were wonderful. My instructor, Davo, was solid!

We had a great experience with summer surf camp. The instructors are great. They have wetsuits to rent as well. We went to a different surf camp last year and the kids got very little surfing in, that doesn't happen here. In the half day camp she spent most of the time surfing and was worn out when she got home. Great experience

These guys are great. I inquired about a surf rental because i was in town briefly, and was actually a little discouraged from renting a surf board because of not beginner friendly conditions. I still showed up because i've surfed a handful of times, and they had a 9 footer ready to go, but the best part was that i wasn't really feeling it in the water, and returned the board early, and they only charged me for half an hour, which i think is really classy. This will be my surf rental spot of choice going forward for their classy customer experience, and i recommend them above others for this above and beyond care.

I recently tried surfing for the first time with my 15 year old daughter. We were both a little apprehensive because we knew nothing about it. I read some reviews at different locations/businesses and settled on Surf Diva. It was a excellent choice. They provided everything we needed. The shop was accommodating and equipment was good. They paired us up with a surf instructor named Donagh. He was knowledgeable, professional and friendly. He made our learning experience great and comfortable. He taught us the basics and had us both standing up early on the lesson. It was a great experience and great instruction. Donagh did a excellent job and helped us catch our first waves!

We had our child attend the Surf Diva surf camp. Without any experience, our son was surfing by the end of the week. He had a blast, the teachers were excellent, the drop-off process was seamless and I found the entire camp easy and worth every penny. We did the picture package, was worth it as well. La Jolla beach is a popular spot, so expect any traffic and parking issues commensurate thereof. Also an excellent place to rent paddleboards, etc.

I've taken three surf lessons there and every time I've learned something to further my knowledge of surfing I've gotten way better each time Addie, Mimi and Dave O we're all so great. This last time with Dabo, I actually stood up and rode the face of the wave a little while. I would definitely recommend this surf shop and I'll be back for sure. Also, they were great with my kid as well.

My daughter took lessons, I took a class and now my grandson would like to attend the school now... just need to sell something to afford lesson... they are great teachers though

Davo was incredible! This was my first time surfing and he was super patient and knowledgeable; my goal was to stand and ride out to the sand, and we achieved it quickly! We heard around that it was a great beginner beach and I would definitely agree.

Our family has taken surf lessons with Surf Diva every year or so for the last several years. Now that we live closer to La Jolla, my daughter did (2) surf camps with them over the Summer and loved every moment! Brandon did an amazing job with the photos too and we're really glad we added that package (which was reasonably priced). Jake helped me make my first surfboard purchase and it's been working out very well back home in Orange County. He even helped me get a set of replacement fins shipped to my house when I realized one had broken.

Fantastic! Had a great time. Everyone was super kind and helpful. The instructors were incredibly helpful, the shop had plenty of supplies to make the surfing experience fun and easy. Great location, really close to the beach. Thank you!

Today I can scratch one more thing on my bucket list thanks to Surf Diva!! Everyone was super friendly and nice from the start. My instructor was Davo and he was amazing. I loved that he got to the point and gave us pointers on how to get a handle of things. They have a cute shop with really nice souvenirs as well as surfing gear. I bought some awesome coasters to always feel like I am at the beach even in the cold DC weather. Will return, and high recommended. Specially if you are a complete beginner like me.

If I could give Kurrent 10 stars I would, this guy gave me great customer service. Aside from the great service his vibe was sooo cool. This shop Definitely hired the right guy. I walked in to rent out a wetsuit and was impressed on how he handled the transaction. This will be my to go to place from now on while I'm in the area.

What an amazing experience! We signed our 9 year old granddaughter up for surf camp at Surf Diva this summer. She is a swimmer but has never been on a surf board or swimming in the ocean. The team at Surf Diva was incredible. Memories of a lifetime for our granddaughter. Such a positive experience all the way around. Professional, friendly, experienced, caring and fun. We are recommending Surf Diva to everyone we know.

Surf Diva boutique is the best place in San Diego to get women's surf gear. It all started with a real life Surf Diva who shared her passion for the surf by offering Women's surf lessons. The ladies started to represent, surfing divas were no longer content wearing ill fitting men's surf gear. Izzy and Coco brought fashion to the lineup. The ladies loved the new options so much that even The New York times spread the buzz, and Surf Diva got the recognition that it deserved. This was the humble birth of surf couture for women. Surf Diva sells garments that fit ladies in cute shapes and colors, with sassy looks from the lineup to the sand. This small store is filled to the brim with everything from sun protective clothing, surfboards, footwear, wax, dresses to sexy bikinis. Located in the heart of La Jolla Shores, parking is tight and you may have to walk a few blocks in those sexy 3 inch heels to get here. It is worth the trip, you will find everything you need to for a day at the beach or a night on the town. As an added plus, this is a woman AND family owned business.

Was by myself and signed up for the group surf lesson aka party wave. 5:1 student:instructor, full wet suit and board rental, co-ed, 1.5 hours lesson on the sand and in the water under $80. There were like 20 of us but we were spread out so it didn't feel crowded. 20% off anything too plus you get a colorful surfing diploma back at the store at the end of your lesson! :) The instructors were all very knowledgeable, positive and encouraging. The staff at the shop were awesome. I loved Mimi the instructor! Note they don't have parking (and parking in La Jolla is a pain) or a restroom so plan ahead. Have fun!

My review was only for its retail space and not for the school itself which seems to have a lot of positive reviews. I had to find new flip flops shoes in La Jolla as my current ones werent comfortable and killing my feet. I saw that this had a variety of sandals and came in. It had a lot of people in and out of it who were trying to rent equipment. I think that was the main focus because we had next to no service finding what would be a good option. When we finally found a good pair, I saw a few other cute trinkets to possibly buy. I realized quickly that most of cute items I saw in the Seaport Village for 30% cheaper... I get that La Jolla is an expensive area but that's quite the mark up from another tourist spot. Overall, cute spot but for the price and lack of service... I may recommend to skip this spot for buying an actual item.

Excellent!!!! The surf instructors were amazing. Such a great example to younger kids.

Despite being a So Cal native, and spending my childhood at the beach, I'd never surfed so this was a bucket list item for me. My bff & I had a blast and our instructor, Andrea, was amazing. If us 2 older (60+) women can do this, so can you.

We had an awesome experience! We were vacationing in San Diego and my son was eager to do surf lessons! So glad we used Surf Diva-after our previous lesson fell through, which I'm glad it did :) The sign up was easy and no matter how many times I called with questions they were always so polite and helpful. And the day of the lesson we lucked out by Having Killian be our instructor! He was so energetic and patient with my 6 year old son! And when my son started to get the hang of it, Killian was so excited! We could tell Killian loves what he does! We will definitely be back next year! From, Krystal & Mason

The best camp ever! My son never surfed before, and he loves it now. Great instructors for every age. Thank you Surf Diva!

First time surfing! It was so worth it! Amazing experience... Awesome instructor Kurrant! I'll be doing this again! Even you are doing it for the first time and cannot actually do it well, focus on enjoying the sea and the waves and just riding in. Going in is honestly as much fun as surfing out... Don't need to be Michael Phelps to do this... Just ride the wave and chill if not anything else..

So impressed with this surf school! My instructor Kurrent Cockett is the epitome of a perfect surf instructor. After his guidance prior to entering the water, I was riding my first wave within 10 minutes. I've been surfing for the last few months and had yet to accomplish this while standing. What a day! Everyone is helpful and polite. From the young lady working in the store to the employees on the beach. Hats off to you all. Outstanding!

If you want to Learn how to surf that is the minimum you'll get from the amazing Surf diva Surf school... You're going to learn surf etiquette you're going to learn surfing style points like how to pop up:) you'll learn little tricks on how to put on a wetsuit pendo how to hang up a wetsuit so that you don't get a ton of mildew in it You'll definitely learn that serving is about having fun from their patient and knowledgeable staff.

My kiddo had a blast! Current was super cool. It was organized, clean and we will def visit again!

Booked a private lesson with Surf Diva. 2 hours in the beach break with our instructors Jack and Blaise. My 6 year old and 8 year old had an absolute blast, as did my wife and I. We'll definitely book again next time we're in San Diego; can't recommend them enough!!!

Davo was an amazing surf instructor!! So grateful for this team of professionals who help you feel super confident in the water. Will definitely recommend them and look forward to bringing first-time surfer friends for a lesson!

I loved surfing with them and had never been before! My favorite experience of our trip to San Diego, but I love trying new things :) we did a two hour lesson which was a great amount of time and the water wasn't cold at all with the wetsuits on. Definitely a good workout but in my opinion so worth it!

Best of the best in California! Surf, SUP, gear and the team are top notch. Would give more than 5 stars if it was an option!

This review is for the board and wetsuit rentals. My husband and I shopped around a bit, and Surf Diva had the best surf boards available. We were both able to rent legit boards of the right sizes (a long board and a fun board, which is medium size). They were not foam, they were fiberglass and proper. The wetsuits also worked for us. The shop is close to the beach, we just walked down the block and there we were! Cute shop as well, we bought some t-shirts and goodies afterward. I used to surf when I lived in SD, so I'm not interested in renting a giant foam board. Surf Diva took care of us and their prices were reasonable. I will definitely go back next time we come through!