Chic hotel with rooftop pool, hip restaurant, and playful design




































"Your chances of seeing Sir Richard Branson in the lobby of his Dallas hotel are slim, yet not impossible. What we can guarantee, however, is a chic spot to kick back in the bustling design district for a drink and a bite. Pop by the rooftop pool and order the Mucha Novia, a spring-forward creation featuring Astral Tequila Blanco, fresh watermelon and lime juices, agave, and basil leaves. It’s a perfect companion to whipped ricotta with spicy honey and candied jalapeños spread on griddled bread." - Steven Craig Lindsey


"Drop in on Saint Nick’s Suite Escape, a little speakeasy in Sir Richard Branson’s penthouse flat in the hotel. Unlike the other pop-ups, this one can be reserved for an hour and a half for your party, keeping the scene extra tight — and bright and merry. The cost is a mere $10 per person." - Courtney E. Smith


"Centered on Mariah Carey’s 1994 hit “All I Want For Christmas Is You” and her Black Irish Irish cream liqueur, this seasonal holiday pop-up bar at the Virgin Hotels location in Dallas offers heavily Instagram-friendly installations — a neon “All I Want For Christmas Is You” photo wall, a chance to recreate Carey’s iconic Christmas album cover, and a “Letters to Mariah” station. The cocktail program highlights drinks made with the Black Irish liqueur, including an espresso martini with a candy-cane rim, an espresso flight that features a white-chocolate version topped with cotton candy and glitter, and a Cocoa Coffee topped with red-and-green glitter sprinkles and edible butterflies. The experience runs from November 15 through December 29, and tickets are available through event producer Bucket Listers." - Ashok Selvam

"Virgin Hotels Dallas will transform into a Carey-themed winter wonderland courtesy of national pop-up events company Bucket Listers. The pop-up will promote Carey’s three-year-old Irish cream brand Black Irish, and will feature Carey-themed displays, decor, and photo ops. It will serve Black Irish liqueur-based drinks and offer 90-minute time slots for patrons." - Clair Lorell

"Swing by on your broom to check out the hotel’s Bridget Bishop pop-up, inspired by a woman tavern owner who was executed for all the potions she made during the Salem Witch Trials. It will host tarot readings on Thursdays all month. The hotel also has a Dragged to Hell drag brunches on October 20, and will host a Halloween party inspired by Nightmare on Elm Street on October 25." - Courtney E. Smith
