"Developed by Pharrell Williams and David Grutman and opened in April 2021, this hotel aims to be “a getaway within a town that’s already known as a vacation spot,” offering a more accessible price point than Miami’s typical see-and-be-seen properties. I’d describe it as playful, whimsical, and endlessly photographable—a lively home base for young, energetic visitors who want to hang out on busy pool afternoons, meet new people, and use a stylish shared co-working space that’s far more attractive than a typical business center." - Jessica Chapel