Victor P.
Google
I had high hopes for Broad Nosh Bagels near Columbus Circle, but this place was an absolute disappointment. First off, the bagel itself was pathetic—stale, lacking that classic New York chew, and honestly no better than something you’d find in a grocery store aisle. But the real kicker? The complete lack of cream cheese. I don’t know if they’re rationing it like it’s liquid gold, but what I got was a sad, paper-thin smear that barely covered a fraction of the bagel. If I’m paying New York prices, I expect a proper bagel with a decent amount of spread, not some dry, bland excuse for breakfast.
And speaking of prices—this place is outrageously overpriced. The only reason they stay in business is their prime location and the sheer number of unsuspecting tourists who don’t know any better and just need something to eat. If this bagel shop were located anywhere else in the city, it wouldn’t last a month.
When Broad Nosh Bagels first opened, the owner seemed to genuinely care about his customers. He was so invested in building a loyal following that he personally handed out discount cards, offering people percentage-off deals just to keep them coming back. It felt like a neighborhood spot with heart. But now? It’s a completely different story. The place is overpriced, overcrowded, and has lost any sense of quality or customer appreciation. Worst of all, they do not respect the schmear—what was once a generously spread, creamy delight is now a pathetic, barely-there layer that leaves the bagel dry and disappointing. It’s clear they’re cashing in on their prime location rather than focusing on the product, and it shows.
Bottom line: If you actually care about good bagels, skip this place. There are far better options in NYC that won’t leave you feeling ripped off and annoyed.
Do better! There’s potential in trying!