Friends & Family
Bakery · East Hollywood
5150 Hollywood Blvd, Los Angeles, CA 90027
Highlights
Artisanal bakery featuring heirloom grains & pastries
Artisanal bakery featuring heirloom grains & pastries
"There are some things you’ll only let the people closest to you see. Your collection of limited edition Queen Elizabeth II memorabilia, any remaining photos from your high school goth phase, your uncontrollable tears while you watch Katy Perry: Part Of Me for the 27th time. Only a select group are close enough to look at your Golden Jubilee commemorative plates with the respect they deserve. The appropriately-named Friends & Family is like those people, but in restaurant form—a place where you’ll end up all the time, because it’s where you feel comfortable. On a corner opposite the East Hollywood strip mall that hosts both Sapp Coffee Shop (home of our favorite boat noodle soup around) and Jumbo’s Clown Room (the strip club that’s actually a great time), Friends & Family isn’t like much else in the immediate area. The space is kind of sparse, and the atmosphere is a little “please don’t talk to me I’m doing work at my laptop,” but it still feels like a neighborhood hangout. photo credit: Jakob Layman Breakfast is probably our favorite time of day here—the olive oil fried eggs are one of the best morning dishes around, and we can’t leave without grabbing a loaf of bread for later—but Friends & Family is a great place to drop into almost any time of day. Come for coffee and one of their excellent pastries, maybe with your laptop, probably in your sweatpants, and you’ll end up staying just so you can have a sandwich for lunch. It’s also great for picking up food, whether it’s the ridiculously good egg salad to pass off as your own at a potluck brunch, or a picnic basket before a Cinespia screening. Everything here is comforting, simple, and really good. Our only issue is we can’t be here for dinner too (they close at 4pm). If you live nearby, Friends & Family is your new restaurant safe space. Sure, there are $15 chicken salads and something called a macro bowl, but it’s also perfectly fine to show up in pajamas and the mismatched shoes that were the only things you could find on your floor. This isn’t some corporate chain or eighth-wave coffee shop serving expensive pour-over. It’s the place you go right after your new boyfriend finds those goth photos you thought you burned. At least the white cheddar biscuit understands you. Food Rundown Baked Buckwheat Pancake They might call this a pancake, but really it’s a breakfast cake that comes with blueberry sauce, butter, and syrup. Obviously, it’s delicious. photo credit: Jakob Layman Olive Oil Fried Eggs Super-crispy eggs fried in olive oil are a thing we’d eat daily. Friends & Family’s come with yogurt, chickpeas, harissa, and olive bread. We’d be happy with a little more spicy in the mix, but otherwise, this is a very ideal breakfast. And also lunch. photo credit: Jakob Layman Pastries There’s a big case of pastries here, and you essentially can’t go wrong with anything in there. The white cheddar biscuit is a good place to start. photo credit: Jakob Layman Egg Salad We are addicted to this mayo and tarragon-filled egg salad and you’re about to be too. photo credit: Jakob Layman Hippie Sandwich A vegetarian sandwich full of good-for-you things that are made less good-for-you by the presence of green goddess dressing. We are not complaining. Lamb Merguez Baguette A fancy hot dog stuffed with three lamb sausages. It’s good, but not our favorite thing here. photo credit: Jakob Layman Grilled Patty Melt On Rye It’s a patty melt. They’re not reinventing the wheel, but when the wheel tastes good, you leave it alone. photo credit: Jakob Layman" - Jess Basser Sanders
"How good can egg salad really be? That’s a question we’d probably ask if we'd never been to Friends & Family, the bakery and coffee shop across from Sapp that has one of the best deli cases around. That tarragon-heavy egg salad on some house-made sourdough is usually our go-to, but there are a lot of reasons why this place has long lines on Saturday and Sunday mornings. The date-and-walnut-loaded roast chicken salad is good, and if you’re hungover, not much can beat the patty melt. Regardless, make sure you supplement your order with some buckwheat pancakes. They’re light, fluffy, and, when doused with seasonal fruit preserves and barrel-aged maple syrup, everything you want pancakes to be." - brant cox, cathy park
"The breakfast sandwich at Friends & Family isn’t particularly flashy, but it’s one for people who know a good egg when they see one. Instead of a dramatic lava flow of yolk, there’s a plush, cloud-like egg folded neatly like origami and stacked on a buttered brioche bun with just enough arugula to convince yourself you ate something green before 10am. You can add bacon, sausage, or avocado, but it doesn’t need much help." - garrett snyder, arden shore, brant cox, cathy park
"As the name suggests, Friends & Family is an all-day cafe in East Hollywood where you feel like someone special. There's a gorgeous display of pastries laid out like a jewelry case every morning near the register, and you essentially can't go wrong with anything in there: buttery pistachio croissants, savory white cheddar biscuits, and danishes filled with water fruit popping off at the farmers market that week. And whether we're just grabbing one of their breakfast sandwiches to-go or sending a few emails during lunch in their peaceful dining room, we can't leave without grabbing a loaf of sesame sourdough for later." - brant cox, sylvio martins, arden shore, cathy park
"Friends & Family anchors East Hollywood’s sweets scene, with a pastry case full of more than 40 types of baked goods on weekends. Co-owner and bakery Roxana Jullapat cut her teeth at restaurants like Bastide, Lucques, AOC, and Campanile, and authored the cookbook Mother Grains. Try the croissants, which are made with Sonoran wheat, and whatever type of scone happens to be available that day. For something sweeter, there aren’t many better caneles in Los Angeles than the ones here." - Rebecca Roland
