Hinoki Sushi

Purchased all-you-can-eat lunch. Price: It seems pricey for the cafe environment. Atmosphere: plenty of room, music for younger hispanic people. Service: Excellent Food: As a Japanese, the food was latinized with non-asian spices. The food was okay, sushi rice was inadequate and fell apart when picked up with chopsticks at times. The squid had been frozen and was not completely thawed. We got our money's worth, and the food was good. I wish everyone the best, but I have to have authentic and probably will not be back. Hire some Japanese sushi chiefs if you don't have any (didn't see any). Change music to more neutral American or Asian. Or leave everything the way it is, if you're making money.

Being someone from Vegas who loves AYCE sushi I wanted to try what many considered the best in Reno. Lunch is 27.99 (Open to 4pm) and Dinner is $35.99 with no difference in menu. Sushi and rolls were good without being outstanding. Rolls are smaller in diameter and longer than other restaurants with 10 pieces. Half rolls are allowed on last order. The appetizers like Yakiton, miso soup, edamame, gyoza were also solid but limited in selection vs others in town I tried. Dessert selection with only ice cream and tempura banana is also limited but good. Servjce was very good. Others have complained about the noise and lines but on a weekday for lunch, there were signs of neither. Definitely would visit if in this part of town but I would disagree that this is the best. Indeed, I would say it’s a half notch below the best in Reno.

The lights inside was very di and there wasn’t any music (turned it on later). The vibe was missing. I didn’t taste the freshness of the nigiri sushi like other places, including the rice. For the price, it was quite alright. On the other side, the service was great

A wonderful and unassuming quality sushi bar off Longley Lane here in Reno. We passed by this place so many times and finally, out of hunger, we decided to check it out. What a pleasant surprise! Their fish is fresh, the sushi is deftly and skillfully assembled, and the flavors are wonderful. The standards are outstanding and the prices are extremely reasonable. We have ordered a la carte and a couple of times have overeaten when trying their All-You-Can-Eat deal. There will be no returning to the Peppermill's overpriced sushi extravaganza, after indulging at Hinoki! It's less expensive, very fresh, with great service, and I don't have to walk through 80 smokers to get to the eatery! Check it out...you just might be surprised...in fact I'm darn sure you will be!

The service was excellent. Very friendly and helpful. Sushi was very good rolled nice, and very pleasant presentation. Will have to come back and try some other rolls.

My mom and I came here during opening hour and it was one of the best dining experiences we’ve ever had. It was a pleasure being served by our waitress Coral, she was quick to care for our needs and very polite. Food is of excellent quality, no surprise because the cooks are some of the best in the whole area. I will be coming here again sometime in the near future! The Mermaid is my favorite, I highly reccommend it.

This is our favorite sushi place in Reno! We live across town and come here for the amazing quality fish and great service. So good!!!

I go to Hinoki at least once a week. I love the food here. I sent an investor of mine in town buying a hotel to Hinoki. This gentleman is one of the most gracious people I've ever met. Until he told me that the restaurant sounds like a metal workshop, it didn't dawn on me that the servers, chefs and those cleaning the tables, all make so much noise. It's g-h-e-t-t-o. The issue is absolutely fixable but will the owner care to fix it. Yes, many restaurants are noisy, specially Chinese restaurants. However, Japanese restaurants aren't noisy. The loudest noise is usually them greeting you. Good food every time, but with a side of migraine.

hi! plenty of parking spaces ordered the AYCE (all you can eat for dinner) decent pricing mussels were great, great bite size the cucumber salad was nice, fresh, cold, and sweet all of the sashimi were nicely soft and fresh my favorite were the salmon and scallops, original, and authentic yakiton was really good, crispy and flavorful yakitori was great as well, crispy on the outside and warm and soft on the inside the mushroom was unique and delicious, recommended the beef was great as well the quail in the seaweed wrap was better, paired well with white rice and seaweed definitely a recommended spot, thank you!

My review comes from being a tourist visiting family. Reno has quite large number of ayce sushi places that are not solely Asian buffets. I ate at Hinoki few years ago, but wanted to write this review to compare to another Reno ayce place I've recently tried. Coming from CA, sushi ayce (not Asian buffet) is an incredible deal! Here you do order by rounds, and it ensures people are pacing their eating and not over-ordering at once. The rolls are on the smaller side so you can order more variety. The decor and ambiance is brighter and more contemporary but ends up feeling nondescript; it does not feel like darker Japanese sushi house. The majority of sushi guys behind the bar are not Japanese (so not trained Japanese sushi chefs), so this is not the place if you're looking for 100 authentic sushi Japanese standards. This place satisfies the general public's taste for more affordable and fresh sushi. Most of the servers were pretty friendly and made us feel welcome. Strong recommendation!

What an amazing surprise! We were in the area and wanting sushi for lunch. Pulled up to Hinoki without huge expectations. Inside seating is fine, about what you might expect for a low-key sushi place. But when we got our food--wow! So, tasty, fresh, and delicious. What went right? so many things: 1) I asked for no green onions, and a busy place (pretty good lunch crowd) often gets this wrong. Nope, no green onions to be seen. 2) My off menu salmon avocado roll order? Spot on. Great proportion of salmon to avocado. Simple, delicious, fresh. 3) Roll cuts are actually bite-sized, but the roll itself is a generous portion. I often end up trying to cut or take two bites from a roll at other places. I really appreciate how easy to eat these are. 4) I was expecting the agedashi tofu to be made with thick tempura batter, which isn't right, but a lot of places do it. Instead, it was super thin and light with lots of bonito. Pieces were a bit small, but it was an appetizer under $5, so not complaining. 5) New and interesting flavors, like the basil sauce. Pretty unexpected. 6) They have quail egg & tobiko. Yum! 7) We ordered a la carte, and prices were very reasonable for the quality and quantity of food. So happy to have such a delicious option for sushi. Not the closest for us, but 100% worth the drive!

The sushi is super good. Fresh and the very flavorful. They put the right mix of ingredients on the rolls that compliment each other and make them super yummy. We got the ceviche roll and it was very good. Actually they were all very good. Cherry blossom, Mountain, and Golden Gate. Went here for all you can eat lunch. The service was great and the atmosphere is spacious, clean, and cute.

Came for a weekday dinner and was seated right away. The fish was fresh, and the appetizers were fantastic! I really appreciated that the rolls were smaller in size, making it easy to try a wider variety of unique rolls with room for all the nigiri pieces too. Service was quick and friendly, and the atmosphere felt cozy. It's family friendly and there's plenty of parking nearby, which makes it convenient. Easily one of the best AYCE sushi spots in Reno! My go to whenever I'm in town.

Decent sushi and decent service. I wasn't quite impressed. It took a while to get our rolls, and we waited a while for our second order, only to find out that our second order of rolls wasn't even put in. It was lunchtime and wasn't too busy, so not sure what the issue was. We felt rushed to eat our food and get out.

Hinoki Sushi is amazing. It was actually my first time trying sushi and I'll admit I'm really picky in regard to it. My friends did the all you can eat (which is such a good value) and it was fun watching them make everything right in front of us. Huge shout out to Oscar, he's wonderful. He even made me a custom roll that fit my pickiness and I actually loved it. The fish is super fresh and the service is phenomenal. Definitely coming back.

Hands down, BEST sushi I've had in Reno. Me and my husband tried this for the first time for our 2 year anniversary and it did not disappoint. Our favorites were; Happy (deep fried) Odd future Emi Golden gate Mermaid For appetizers we had the mussels, Yakiton, agedashi tofu, miso soup, and takoyaki. The yakiton and miso soup were the best I've had at any sushi place. The service was amazing and the environment was very inviting. We will definitely be coming back here. It does get a little packed so book ahead if you want to dine in. They also do take-out. My only regret is not taking more photos of how good the food looked.

Based on Yelp reviews we decided to try the All You Can Eat (AYCE) Sushi Lunch at Hinoki. Overall, we're glad we did but here are a few things to keep in mind: - The place is in a strip mall and the inside vibe isn't the most comfy, but it works...especially for lunch. - We had no problem getting seated (we sat at the bar), and we were served very quickly. - The AYCE price is reasonable, but my wife and I figured that we probably broke even with what the cost would have been had we just ordered a la carte (or we might have been slightly ahead). We did focus on ordering the more expensive items though, and probably ate a bit more than we would have otherwise. - There are a lot of options within the AYCE menu...the only restrictions were the entrees listed on the menu which we didn't want anyway. - The sushi was really good and well prepared. We mostly got a variety of Nigiri but the Cherry Blossom and Mermaid rolls were very good too. - Service was excellent. Bottom line: We really enjoyed our experience at Hinoki, we came very hungry, and we tried to take full advantage of the AYCE sushi so, yes, we'd go back for sure!

This is hands-down, my favorite sushi place in Reno! I have come to Hinoki sushi many times over the past 3 to 4 years, and have enjoyed every moment. Expect great and friendly service, quick seating, quality fish and taste, and unique offerings to the restaurant. My friends and I always get all you can eat sushi, which is moderately priced, and you cannot go wrong with any of the hand rolls, long rolls, or appetizers. If anything, try out the Hinoki long roll. It is a unique order that contains basil sauce and really creates this unique blend of Italian flavor with Japanese cuisine. I really like it, most of my friends like it, one of my friends doesn't, so it's an interesting one. I highly recommend checking it out. AYCE Dinner: $36

It is one of my go-to places for sushi in Reno! There's plenty of parking in the plaza where Hinoki is located. It gets pretty busy during lunch, so I recommend dining early or having a late lunch. Also, try getting bar seating rather than a table. I enjoy their unique rolls that you don't usually find at other places, such as the Hinoki or Ceviche. My favorite rolls have to be Odd Future and Ceviche. I love the lemon and salmon combination these two rolls have. The nigiri is also fresh and they don't put too much rice. Service is sometimes a miss when you're sitting at a table, though. That's why I recommend sitting at the bar, where you can order directly from the sushi chef. From a previous visit, our lunch took longer with missing/incorrect orders. I've been here multiple times, though and will keep visiting whenever I'm craving sushi.

This was our first time eating at Hinoki after I searched Yelp for a recommendation and we were not disappointed. They don't take reservations so we took our chances on a Saturday night and got right in. The tables are comfortable, simple and well spaced for privacy which I especially liked. I've been to other restaurants where they pack you in and this was perfect. I'm enjoying a reprieve with my dietary issues so I had a delicious tasting of the tempura veggies which were cooked perfectly and then the four of us dug in on the AYCE. We ordered two (by happy accident) Cherry Blossum , 300 without the spicy stuff (none of us could do heat), Captain Crunch, a Dragon, Mermaid, Mountain, Yoyo and a Tundra. One of our party has a nut allergy so they made the Tundra last and kept it separate. We also substituted basil sauce for spicy mayo on the rolls that came with it and no Togarashi (spicy chili seasoning). Honestly, we didn't have a single roll we didn't like with some degree. All of the fish was fresh and tasty, scallops were delicious in each roll they were included in and the mango was soft but not mushy with an excellent flavor. The tempura shrimps and crab were lightly breaded so the flavor of the seafood wasn't overpowered by the breading. Our server was wonderful and attentive. She did warn us that the 300 is better if it includes the stuff we kept off and she was mostly correct. Presentation was completely on point (once again hunger won over photography so I didn't get pictures until halfway through). They used the teriyaki as a decoration rather than a flavor. So I asked for a side and once added the 300 was really good. I would suggest you ask for the rolls that include it, to have it drizzled over the rolls in addition to the plate decoration or ask for a side. The best/favorites were the Yoyo, Mermaid, Tundra and Captain Crunch but if I'm honest, we didn't really make any bad choices. My fellow Yelpers did us good with this recommendation and I hope I'm helping you all do the same. Thank you, Hinoki!

Wasn't a long wait, which was awesome! I'm not a fan of AYCE sushi, but when in Rome.... Also, it was very tasty. Besides the pictured rolls, I ordered Salmon (Sake), Tuna (Maguro), and Cajun Salmon nigiri; the Salmon was perfect! Ice cream for dessert, the tempura banana with chocolate ice cream was a heavenly surprise Sadly, the restaurant wasn't very clean. The floors were sticky. The bathroom needed some love.

I definitely recommend this place Quality is great, variety is vast, customer service is amazing. I ordered quite a bit and was satisfied and never regretted any of my orders. 100% get the Cajun tuna and Mickey Mouse nigiri, Ceviche roll, and tempura banana dessert. Also thanks to the chef at the bar who provided great company and entertaining conversation.

Hinoki Sushi is such a great deal for the lunch special. They have an all you can eat lunch for 27.99. They also have vegetarian options of rolls which I really like and the tempura veggie was delicious with a nice little crunch to it. In addition to rolls, we ordered an entree of teriyaki chicken that was great tasting as well. The service was great, we were seated within a minute of walking through the door and had a couple waitresses checking in on us, for when we needed to put in an order for more rolls or when we needed our drinks topped off. It is dimly lighted in there with average noise level; still able to have an afternoon conversation without others listening. It was a nice experience.

I would come back here just for the amazing customer service from Alicia! This woman was incredible despite being SO busy. She was so kind and thorough and kept checking in even though she was dealing with so many different things at once. The place is clean and there are multiple sushi chefs. I've been a couple times now and it's always pretty busy come dinner time. I think the sushi is decent for Reno standards. You're not gonna get much better for the price around here. I believe lunch is around $29 and dinner $37 ish.

Fast and friendly service. Restaurant is very clean and organized Unique sushi rolls. Ayce price is higher than other sushi restaurants. Down side is they don't have a kids menu and kids prices are pretty high.

Service. Top notch. Very friendly and quick. Nice little spot with a quaint feel. Was clean and we know that's very important. While the food was good and fresh tasting was in my opinion a little under whelming. Would go again just would not be my go to. If you do go the cajun tuna was surprisingly good would recommend it.

I always recommend this to everyone go try Hinoki is in top of my list. The owner, His name Duke is one my oldest friends in college and everytime I come visit and he is around the place. He would come say hi to me. Everyone is so nice, and they are always packed. The sushi always fresh and yummy. Sushi has a good portion not to big, and the fish is always fresh. I love the Nigiri's especially the Eel and Salmon. The restaurant is always clean, and spacious. Go try it out! It's Amazing.

They are always very nice here. I went yesterday and got a mini poke bowl with octopus, cucumber, green onion, mango, sesame sauce and white rice with sesame seeds and crab salad. Very good. A girl helped me I think her name was Hilal (I hope I didn't mess it up yesterday was so busy) she was very sweet and helpful.

Tonight was not the night for great service at Hinoki Sushi. The first thing we saw when entering the restaurant was several dirty tables and no one tending to them. Once seated, it took a while to be approached by our server, who was a bit abrasive in her Customer Service approach. To start, we ordered Mussels that were room temperature at best. My husband had the Hawaiian Poke Salad, which was phenomenal and I had two rolls, a Bonsai and a Caterpillar that were very good as well. My husband ordered a Miso soup that never arrived and then his order didn't get served until I was almost finished with mine. My husband also wanted to have a Japanese beer and went with Asahi beer, surprisingly a product of Italy. Just not a good experience, which is a shame because the Poke and the Sushi were really good.

A solid AYCE place in south Reno. I used to come here once a month in 2023. The rolls are tasty, not overly rice, and the nigiri is flavorful. The service is always nice and attentive. The ambiance is like any casual AYCE spot in Remo. Nothing to write home about, but the food is what we come for.

We went in for lunch AYCE, and didn't realize lunch time is so popular for sushi, the place was super busy but they sat us immediately. The service was great, the waitress recommended a few great sakes and all our rolls and nigiri were so fresh and tasty. We will definitely be back soon!

The rolls look fabulous and taste even better! The staff greet you when you arrive and are attentive. If you're not a fan of spice, no need to worry. Most rolls classified as spicy are pretty mild. If you need a little heat, just ask!

I was going to go to another place close by, but they were on vacation. I saw this place and they had all you can eat. I know all you can eat generally the quality of fish is average. I ordered cucumber salad, miso soup, nigiri (salmon, albacore, hamachi, tuna, Inari, beef tataki, and shrimp). The salad was pretty good as well as the miso soup. The sushi rice was bland almost like it was just rice, no sushi vinegar. The fish as I mentioned was just average. The one that was interesting was the Inari which usually rice stuffed into the fried bean curd pouch. They cut it in half and placed the strip over the ball of rice. The beef tatami was too chewy.

I'm pretty shocked I've never written a review for Hinoki since its my go to spot and happy place restaurant wise. I remember when Hinoki first opened years ago and Gerson and team are still doing an amazing job. I've tried various other AYCE sushi places in Reno, but Hinoki is always top notch, rarely ever have a bad dining experience. I've got two go to spots in Nevada, Hinoki and Sushi Koma. The fish is always pretty fresh and they have a variety of different rolls. I've moved onto hand rolls for the most part and love that they allow some customization to some of them. The Ceviche, Mountain, and Spider hand rolls are some of my favorites. Everybody here makes the whole environment great, whether I'm at the bar dining solo or with my wife, I always have an awesome experience. Always look forward to my next visit to Hinoki.

My husband and I have a same break time and we decided to get some sushi but this is not our first time trying this restaurant and us usual it's not that busy when we came here which is what we like because we just had a limited time to eat the place was quite big and the service was fast definitely coming back again

Sushi on sushi on sushi! The best part of a good sushi restaurant lol We came here for my birthday not too long ago and it made it the perfect ending for it! We ate so much we needed a nap once we were done. Their quail egg shooters are incredible, perfect blend of sweet and spicy! The service was nice and helpful even though it was very busy, we were able to get in and out fairly easily. The decorations inside make for a cool and authentic experience! I'm excited to come back for more!

Had a craving for poke and decided to give Hinoki Sushi a try through delivery service. I had tried to visit in person in the past, and the place was too busy with a very long waitlist. Was able to avert that challenge by getting delivery and am happy I did! Delivery on a Friday noon time was less than 30 minutes. Ordered a "Do It Yourself" poke bowl with tuna and salmon, avocado, brown rice, and krab. Though I had to keep myself from comparing it to my favorite South Reno competitor, I was happy with the presentation, price, and flavor. Fresh and tasty, sweet and savory! Price is comparable to the competitor. Glad to have this South Reno option!

Best AYCE sushi in Reno! I have a shellfish allergy so sometimes picking out rolls I can safely eat can be redundant but they keep it interesting with different flavors. Love the Odd Future and Ceviche rolls!

I went to the Japanese restaurant tonight not knowing what to expect they had exceptional Japanese cuisine the dining experience was nothing short of spectacular. my wife and I ate there we were both very happy we've ate at many different sushi places in Reno such as sushi Pier Tokyo sushi the sushi place in Atlantis none of which have compared to this extraordinary place. each piece of the sushi was an amazing ly crafted masterpiece I'm not joking when I tell you that each piece tasted differently some like lime some had mango some spicy and some even crunchy absolutely amazing both me and my wife completely enjoyed this food was great. the staff kept coming back to our table to check on us and make sure that we had everything I really loved also the cucumber salad and a seaweed salad I've never had either one of those and they were both phenomenal I would recommend this place to anyone that really enjoys sushi and not just rice but actually the fish also.

Busy for a Saturday lunch but I appreciate their texting system to know how long of a wait and when you'll be seated. Service was quick and food was fresh. The ceviche roll is my favorite. Great environment to celebrate my teen son's birthday.

One of my favorite AYCE spots in town. Their sushi is always great, also offers some unique options! The service is always great! Will be there again soon!

Latinos can make Sushi??? Yes, they can under Duke's excellent management and delicious menu. The plates are beautifully done and food and service were terrific! Go early. By 7p all the tables were taken and people were waiting outside. Oh! I hear Duke got a good review in the NYT....

Above average AYCE sushi at a decent price. Atmosphere is not the reason anyone goes here. Seated at high top. Family oriented, so as one would expect, hectic, noisy and annoying to those of us who appreciate calm and peace. That said, food was very good and service was competent. Menu choices were unusually good for AYCE, I took advantage of the quails egg. Food, very good Ambience, average at best Price, reasonable We see why this place is so busy and successful.

Went to Hinoki on a Thursday evening with a friend and everything was so good! All of the fish tasted so fresh and there were so many creative rolls to choose from. My favorite was probably the mermaid! The service was quick and friendly and we really enjoyed our meals. Definitely a go to for fresh, delicious AYCE sushi!

One of my favorite all-you-can-eat sushi spots! Hinoki always offers the best taste/quality of fish, the nigiri is consistently delicious every visit. I recommend getting the Escolar, super yummy butterfish that isn't offer in other restaurants. The appetizers appear to be simple, but it's a really good break in between the sushi. The service is attentive and friendly. If you're more of a nigiri fan, I'd check out this spot!

Can't believe that it took me this long to find literally the best Sushi in Reno and surrounding areas. Super fresh, perfect temperature and the entire sushi bar and restaurant was super clean. You can tell they truly enjoy what they do and care about their guests. I may not have been active in reviewing other sushi places in Reno, but honestly if it's just ok I don't waste my time. The Casanova, The Odd, and the King Kong were the top 3. We did eat 10 rolls. You've got to experience this place to believe it. I eat sushi at least 2 times a month, so I will see them very soon. Top 3 of course will be on constant repeat. Still need to try all items. Enjoy!

Quite good omakase. The fish was excellent and varied. The sake was delicious. Highly recommended if you can get a reservation!

Back for more! Came in today, sat at the bar, Luis was great, got our orders going right away, not to mention that he presented us with VOLCANO roll, a twist on the regular Donald Duck. Very delicious! Staff was on point, very friendly and efficient. Thank you guys for another great dinner

Pretty good yk (fr). One of the sushis said not spicy but then it had a little spicy mayo on top (don't fw that but it's ok)

Nice and clean, nice menu and friendly staff. Ordered Caterpillar roll, Spider roll and the ceviche roll, along with a side of seaweed salad. Everything looks and smells delish. I'm taking home to Silver Springs for tonight's dinner. Final review to follow later. Well I got home and realized that all three rolls fit in a 5 x 8 plastic tray. Very small rolls, especially for the 9.99 price. Quality was okay, but not nearly enough food for 2 people. The seaweed salad was not house made and was barely an appetizer. I would only return if they did a fixed price all you can eat menu. Sorry Hinoki Sushi, but when I spend 40 bucks (including tip) there should be enough food for 2 people!

The fish was tasteless, the roll was really small, and there was too much to toiboko. My order included pot stickers which came with a spicy stuff on top which didn't work for my pre-teen daughter! Never have I seen spicy stuff on a potsticker. Very dissatisfied

Disappointed again. I ordered my usual via GrubHub: miso soup, edamame, the vegan green giant, vegan tempura veggie and, vegan Fuji mountain. I was most annoyed to receive the miso soup with a note stating it was not vegan, it was made with fish stock. I've been there countless times, had multiple convos about being vegan and never once has anyone told me the miso had fish in it. Now I don't know if I was given poor information today, or if I received bad information the last 5 visits. Today's rolls were mediocre at best. I ordered delivery last week and each roll was made the way I'm accustom to. Rolls are missing honey mustard and mango sauce again. I don't know. I keep hoping they will get better and I keep getting let down. Disappointed.

I come here often for the takeout special. 2 rolls and an app for $18. Great value. I recommend the spider roll. The people are always nice and friendly here too. The space is open with plenty of seating. I definitely recommend for a quick bite or food to take home.

Started coming here in 2020, and ever since it does not disappoint. Really top of the pile for AYCE in Reno imo

Delicious ikura salmon roe and best service ever! The ambiance of the restaurant is great. Will definitely come back ! They have all you can eat sushi for a very affordable price !

Had lunch here today. So good, as always. The service was perfect and we got our rolls in a very timely manner! My absolute favorite sushi spot!

Good sushi but they keep raising their prices. Also for a sushi restaurant, they don't have any uni or torro. However, parking is a breeze because they have their own lot. Try the civeche roll and their spicy scallop hand roll (raw), you won't regret it.