Hugo's

Hamburger restaurant · Fayetteville

Hugo's

Hamburger restaurant · Fayetteville

3

25 1/2 N Block Ave, Fayetteville, AR 72701

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Highlights

Hugo’s is Fayetteville’s iconic basement spot serving juicy burgers, huge fries, local brews, and killer grasshopper crepes in a lively, vintage vibe.  

Featured on Bon Appetit
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25 1/2 N Block Ave, Fayetteville, AR 72701 Get directions

hugosfayetteville.com
@hugosfayetteville

$10–20 · Menu

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25 1/2 N Block Ave, Fayetteville, AR 72701 Get directions

+1 479 521 7585
hugosfayetteville.com
@hugosfayetteville

$10–20 · Menu

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Last updated

Jul 30, 2025

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The Best Waitressing Gig I Ever Had Was Serving Burgers at Hugo’s in Fayetteville, Arkansas | Bon Appétit

"During a fairly mysterious point in my early 20s, I had run away from San Francisco to Fayetteville, Arkansas, where I scored what I was told was one of the best serving gigs to be had, on the town’s old square, at a basement burger joint called Hugo’s. Four days a week I floated down the concrete stairs, past the only window, into a wide room that still smelled of the inky ribbons that had once been sold there. A cursive neon sign—Typewriters—was the only one on the wall, and this said something important about the place: No one who came there, to gorge on one of the 20-odd burgers and sandwiches available, needed to be told where they were. It was always five degrees cooler in Hugo’s—in “The Basement,” as the people who’d worked there a decade called it—and somehow the aesthetic of the place matched the relief of its temperature, the muted jewel tones of nubbly plastic cups in which I filled and refilled sweet tea, the plain paper tablecloths I replaced when a table turned over. The clientele were various: Lucinda Williams; professors from the nearby university; and the men who frequented a pool hall not far away, which only began to admit women in the ’70s and where meth, in the bathrooms, was a problem." - ByKathleen Alcott

https://www.bonappetit.com/story/hugos-burger-joint-fayetteville
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@chrischrischris

Burgers & Fries

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@coolfunguyseverywhere
Points of Interest: Bentonville
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Woods Denny

Google
This place was amazing. The food was absolutely delicious, great size portions, and very reasonably priced. But the service really takes the cake. We had a large party with kids and split checks. Our server (Gwen) took excellent care of us, got everything spot on even though it was super busy. Everyone in the place seemed genuinely glad to have us there and was really nice. You won't regret the parking search to hit this basement eatery! Really cool decor and vibe!

Randi Bechtel

Google
We went after a long 16 mile day hike and walked straight in and could seat ourselves. Friendly host quickly Brought us water. We ordered burgers and huge basket of fries. Quick service . Loud talkative environment but in a good way . People were happy and it was good energy!

Brandon Benoit

Google
I had the chopped sirloin topped with grilled mushrooms, onions, and pepper jack cheese. Fantastic! Servers were all smiles and super friendly. Basement atmosphere paired, some big band music, all under dim lighting. Great vibe!

Carter

Google
I’ve been told by multiple NWA natives that Hugo’s have the best burgers in the area, and let me tell you they were right! We stopped in after going to the Fayetteville farmer’s market and wow we were blown away! They were on a wait but we got on the list quickly, stopped at the bar and got a drink from the wonderful bartender, then waited outside on a lovely day for our wait list text. We got in and sat at a charming table by the wall and our server Sandra was fast and amazing, fast and friendly. She recommended the blue moon burger and it might actually have been the best burger I’ve ever eaten! I highly recommend anyone to come in to Hugo’s and eat.

Nicole Williams

Google
We arrived at the perfect time for an early dinner with only a 30 minute wait. We were seated but it took 20 minutes for our server to take our drink order, and the table seated after us ordered first. I didn’t mention it because it was busy and although in a bit of a hurry, we were cutting it close timewise.We just ordered a couple burgers, a club, and fries for the table. The club and burgers were delicious and cooked as requested. Our food ended coming out very fast, so I forgot about the delay with ordering. We barely touched the fries due to having plenty of food on our plates, but they also weren’t that special. Perhaps with some ketchup and a carb craving they would’ve been more satisfying but, let’s face it, we went for the delicious burgers. The price was great. Least expensive meal we had while in town. If I’m in need of a burger, I’ll definitely be back.

Rachel Andersen

Google
Fayetteville's Iconic Burger Restaurant, Hugos, has been in business almost 48 years. The burgers are amazing, the fries homemade, the atmosphere is vintage and service is friendly. You can't make a reservation, but you can put your name on the list and check out Fayetteville's Downtown Square while you wait. Street parking is limited, but plenty behind the restaurant. You have to check it out if looking for a great burger, at a reasonable price in an iconic place!

Phil Morales

Google
We got there at 11 when they opened and there was a line. I was impressed how fast we were serviced. We were out by 1215. I got the Black and Bleu Chicken Sandwich. Blackened chicken breast and melted bleu cheese with a lime cilantro aïoli, pickles, lettuce & tomato on a kaiser roll. Side of chips and a basket of fries. Blake was our server. He was amazing.

Saleen Bhattarai

Google
Went there after a long day of travelling into Arkansas. Had a chilled beer which was okay (was a local brew). It was jam packed (Saturday night so expected), the venue was so cosy and lively. I ordered a burger and it came with a side of chips. Ordered medium rare nut received a medium. However, it didn't matter because the burger tasted very good. Would recommend anyone to come here. Solid place, and friendly bartenders too.

John M.

Yelp
Great atmosphere and food is always good and great service. A real taste of downtown Fayetteville.
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Dan F.

Yelp
Visiting the campus for my rising senior and Hugo's was recommended. Checked it out online and felt it looked like a typical college burger bar. So glad we decided to stop and eat. Ordered App - Potato Skins. There were 5 to an order and I wish there were more. It came with Sour Cream, but I wish I would have asked for ranch. Pretty tasty. We ate everything and wanted more. Regular Cheeseburger - this was a dang good cheeseburger. Poppyseed bun reminded me of Jake's back in Dallas. Meat was great. Heck ya. I would come back and order again. Side of chips were good. Reuben Sandwich - normally my wife does not like marbled bread, but she really liked this sandwich. I had a bite and thought it was great too. Jalapeño Burger - my son loved it. Side of fries came hot and were delicious. Service was quick and the guy was helpful. We liked the music too.
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Chris R.

Yelp
Packed. This place was packed, so the service was a bit slow. The food? The cheeseburger was really good and well seasoned. It comes with potato chips. The fries were soggy. They need to up the temperatures on their fryer. The fries were limp. There is a possibility that they were cut fresh. If that's the case, they need to learn how to pre-fry, freeze and then fry again. It would make them crispier. This is in a basement of a building.
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Shawn V.

Yelp
Yes, this place is an ORIGINAL, and if you have never been, you NEED to go! Not only is this an old original but this place has fantastic food. Their burgers are so fresh that they scream delish. They have a fully stocked bar and if you run across the barkeep Kirby (hopefully I am spelling it right) she will treat you like family. I was saving room for dessert and she convinced me to try the Apple Pie and it was one of the BEST ever. I was set on getting their infamous Grasshopper Crepes so I also got their Mint Chocolate Ice Cream which was also fantastic. This place is small and cozy and busy a good bit of the time. So, come ready for a little wait at times but know it is worth the extra work. This is a real gem here in Fayetteville!!
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Kaylee M.

Yelp
Super fun atmosphere and great food! Be prepared to wait during large town events, but the restaurant is surrounded by several shops to check out.
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Rachel J.

Yelp
The burgers were amazing. Everything else we tried was sub-par. The nachos were the most basic nachos I've ever had. Were they made in the microwave? The fries that we paid extra for tasted burnt and like old cooking oil. Our server seemed quite rude. I would definitely come back for a burger but I'm hesitant to try anything else.
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Annette M.

Yelp
Get the burgers if you come. This is where they really shine. Cheese board was also good. I'd skip the nachos and crepes next time. Service was friendly and fast. We will be back again for those burgers .
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Brittanysky R.

Yelp
There is usually a 45min-2 hour wait but it's so worth it. My husband and I order different burgers and split them. If you order a basket of fries it can easily be split by a table of 4. It's a must have if you're from out of town. While you wait on a table you can go next door and have a drink or walk around the square.
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Christy S.

Yelp
I've been trying out some local favorites when we visit our daughter at U of A, and this trip we tried out Hugo's. It's in a fun part of town with lots of neat shops nearby. The restaurant itself is in a basement type set up, giving it a cool vibe. The service was friendly and efficient, which was good because it is obviously a popular spot with lots of customers. The food was good, but nothing too spectacular. We were told their burgers were "life changing", but I definitely wouldn't go that far. A solid burger, but a little greasy for my taste. I had the Turkey and Swiss served with kettle chips. We also tried the basket of fries, and it was large enough for all four of us to share. The fries could have been more seasoned. Hugo's seems like a great place to gather and hang out with friends.
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Kaylynn S.

Yelp
I came in right before close and service was super quick! It was pretty crowded (even that late) but there's a chill vibe and lots of seating. The food was great. I ordered a BLT and fries for the table. Well worth the trip!
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Ben F.

Yelp
Pretty awesome. Affordable diner fare- I had an excellent Reuben, so good. Had to order the fries separately but was not disappointed. Go!
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Brian V.

Yelp
The long wait was worth every minute. Burgers were great, potato skins awesome. Really cool spot with tons of history. I can see why this place has been this famous for all these years.
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Bill U.

Yelp
When in Fayetteville you go to Hugo's for the blue monster. Ashley was a fantastic server. I told my son to ask her out on a date. The burger was awesome as usual and Hugo's is a great atmosphere to hang out and enjoy the food.
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Erick W.

Yelp
Another great Hugo's meal! We always enjoy the food, the service is great and you cannot beat the comfortable, cool vibe of the basement off the square in beautiful downtown Fayetteville!
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Vickie V.

Yelp
Wow! It was fast moving, loud and fun. The food was excellent and the server was great.
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Rick B.

Yelp
Don't miss this hidden gem; it is in a basement off the downtown square. Well worth looking for; good food, friendly servers, well-stocked bar w strong pours, and fantastic desserts!! You must eat the Grasshopper Crepe dessert; it is worth going just for the dessert!! My Catfish Poboy was good, as was my wife's chicken - but the DESSERT took the cake! Bar service is good, if not speedy, and the drinks are strong - but the DESSERT!! (Did I mention the Grasshopper Crepe dessert?)
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Tina W.

Yelp
This restaurant was recommended by another Razorback parent and it did not disappoint! We would have walked right past the door had we not known it was there. We went early so the wait was only 15-20 minutes. Sat at the bar and had a nice chat with Blake, the bartender, about local beer recommendations. My daughter and I ordered hamburgers. My husband had the fish tacos. Everything was great. Wish we had room for dessert. Next time! Definitely a Fayetteville staple!

Andrea W.

Yelp
The burgers were great. But the fries were amazing. Enough for two, too many for one. So go with a friend.

Scott T.

Yelp
Outstanding burgers and Fries. Service is very good and the barkeep services some means drinks. Highly recommend. It is usually very busy so be patient, it's worth the wait
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Tony P.

Yelp
Hugo's is always amazing and this time was no different. Steak sandwich is outstanding and the burgers are as well.
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Paul V.

Yelp
This is by far the best hamburger not only in NW AR but anywhere. Now when i have a hamburger i compare it the Hugo this is the gold standard
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R D.

Yelp
We picked Hugo's for a family dinner, but unfortunately we went on a Saturday night. There was a one hour wait to get a table. But they were able to text us when the table was ready and the app let us see where we were in line, so we went for a walk around town square. When we finally got the table we had a fabulous waitress and we ordered several different hamburgers. We were surprised to learn there was no kids menu, so we had to order regular meals for the kids. Not the best for larger families to pay $12 for a 5 year old. The decor was nice and as expected. The restaurant is in the basement and the stairs are a bit steep, no way for handicapped to access the restaurant. We ordered chips and salsa and chips and guacamole since we were famished waiting an hour. The chips were simply from a bag, typical round Tostitos or similar. The guacamole was good but we kept waiting for our food and it took about 45 minutes after ordering to get some hamburgers. It was a busy night with all tables full, but it was simply too long to get food out of the kitchen. Once it arrived, the food was excellent. The burgers were juicy and tasty. They come with chips so we ordered a basket of fries. They had little to no seasoning so adding salt did the trick. I probably will not go back as it simply just took way too long to get a dinner. From putting our name on the waitlist to eating was over two hours. I can't blame them for the waitlist, I can blame them for the time it took to get food on the table. That long time had to contribute to the long wait time. But the waitress was on point and the food was good, so decide for yourself!
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Amy J.

Yelp
By far the best burger I've had in my LYFE! I don't know what they do, (sprinkle fairy dust?), but it was the best bite we had in our 4 days stay in Fayetteville, to celebrate our anniversary! The feeling is small town, quaint, kinda dive-y. The service was great & my sakes the FOOD is impeccable! If you're really hungry, order the Macho Nachos as an appetizer. And by all means, skip the chips & go straight for the perfect fry basket! We thoroughly enjoyed & truly wish there was a local Hugo's in OKC!
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Chet C.

Yelp
Amazing burger. Maybe the best I've had. Fries are huge so get them to share. Lots of local beer options.

David M.

Yelp
Exactly how I remembered it from years ago. Used to go to Hugo's fairly regularly years ago, but because we have a lot more restaurants up here than we used to, then after Covid ... we just don't get down to Fayetteville as much. But we love Hugo's!! A little hot; a little crowded; a little loud; perfect!! Forgot how much we loved it there!!! We'll be back soon for sure!
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Sarah W.

Yelp
Not gonna lie...I was a little bit skeptical of the hype. Could a burger really be that good? YUP. This was one of the best burgers I've EVER had. An unassuming basement location, but a cool vibe inside. I went for an early dinner so I was able to snag a table, but it got busier as the night went on and there was a line out the door by the time I left. Now I know why! I ordered the bleu moon burger and it was absolutely mouthwatering. It was cooked perfectly, juicy, melty cheese and SO flavorful. 10/10 all around. I also ordered a basket of fries which were very good but the burger was definitely the star. There is a full bar inside and a selection of local craft brews. For dessert I had the infamous grasshopper crepes (half order) and it was sooo yummy. Service was excellent as well! This would be my #1 recommendation for anyone visiting Fayetteville.
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Michael M.

Yelp
What a fantastic experience. I came here Friday night at around 6:00 pm and was told that there was a 45 minute wait. However, we can opt in to text messages and be alerted when our table for 5 would be ready. As a group, we were craving burgers, so we said ok. We went to a local bar during the wait and were paged just under 45 minutes and made our way back to Hugo's. Hugo's is a no-frills, quality burger joint. I ordered the blue moon burger medium, and it was cooked perfectly. What I love most about Hugo's is that they cook the burgers on a flat-top as opposed to a grill and you get those yummy crusty bits on the burger. Yes, yummy crusty bits is a culinary word. The burger came with gooey blue cheese, lettuce tomato and onion. The blue cheese was gooey, the lettuce tomato and onions were crisp and fresh, everything went together perfectly. With a few ice cold Coors lites to wash everything down and the chips that come on the side, everything was top notch. I will be back.

David W.

Yelp
Great atmosphere not good for quite conversations loud and fun. super busy hour wait for 4 on game day but staff moved things along at a professional pace. in fact service was better than food. burger was ok fries were great steaks and salads good.
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Josh R.

Yelp
Great place and they know how to make a killer burger. It's pretty noisy, so date night here is probably not ideal. Service is good and the people are nice. Haven't had trouble getting anything I need.
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Nicole H.

Yelp
This is a true local secret in Fayetteville. Hugo's is downtown but is a cool semi hidden basement restaurant and bar. I first went during restaurant week and they had a line out the door for lunch but got me seated within 5 min. All staff are helpful, efficient, and fast. I have heard their burgers are the bomb but I have only tried their beer cheese soup (the best), Muffuletta, and crepes both savory and sweet. Everything has been delicious. It really tastes homemade, award winning, and unique. I recommend this place to everyone!
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Sydney F.

Yelp
It's not just burgers. If you want a great atmosphere and great food, try Hugo's! The customer service is equally as great. I love the little 2 top table which is great for a date night or talking with a friend.
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Rachael M.

Yelp
A long time Fayetteville standard. Ate here for dinner recently. It was crazy busy on a Thursday night. We got a table for 2 quickly but it was tiny! Had to shuffle plates and cups to fit everything. Large beer selection. We ordered the cheese and salami board for appetizer- don't need to get that again. Not terrible but very expensive for cubed cheese, grapes, and bread served with cold unspreadable butter. Burgers and fries were tasty and good quality as usual for Hugo's. Like pretty much every restaurant these days, food is expensive for what it is. Not the best meal/experience ever, but not bad and Hugo's has a certain charm that you go for.
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Scott B.

Yelp
I first visited Hugo's in the late 70's. It was a different kind of speakeasy vibe from the Working Class Hero where I worked upstairs. The food was excellent then and just a cool place to eat. Over the past 40 years it's been a standard destination for my out of town guests and family. Very little has changed and the food is still fantastic, great staff and service. Keep on trucking Hugo's!
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Russell K.

Yelp
Best homemade burger in town! Hugo's atmosphere is like very few places on earth! Go downstairs and order! And don't forget the fries!

Marty H.

Yelp
Amazing food and service as usual. Highly recommend if new to NWA. Personal favorites are the burger and Derek's Special
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Tim O.

Yelp
Pure Americana and the embodiment of a classic college town eatery. Great simple burger, no options to double it or do anything crazy, which means that big eaters should probably look to order two. The hand-cut fries are delicious and completely devoid of oils or salt, almost like the precursor to modern potato sticks. I ordered a catfish po boy which was small but was served on delicately soft white bread which is great for me since I have very sensitive gums. A must-visit in this town.

Christine G.

Yelp
Great atmosphere, accommodating and good food! We will go back when in Fayetteville again.
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Quita M.

Yelp
This place was cool(3.5). Went here for the first time with my team from work. Our waitress was attentive and kept our table of 10 drinks full the entire time we were there! I ordered a jalapeño burger and added bacon and bbq sauce. The burger was a bit tasty, but the bacon cost $2.50. I was not expecting that when I received my receipt. I thought that was a bit steep and I was also charged for the bbq sauce(that waitress forgot) but it was reasonable. So in the end it cost a lot more than I'd want to pay for a burger with chips vs fries. Just my opinion though! We also ordered fries on the side and we did have to add salt to them (a lot of salt) so that was disappointing. I'd come back if invited.
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Donna J.

Yelp
Charbroiled burgers in a "basement" atmosphere. Generous portion of fries (enough to share if you order them) Burgers come with chips. Service was attentive, friendly and timed just right. Food came out in timely manner and we were not disappointed.

Patrick S.

Yelp
Great service and burgers. I would highly recommend to anyone looking for a good burger. This is a must stop when visiting the university.
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Blake Z.

Yelp
Visited Hugo and tried their jalapeno burger it was a flavorful kick! The place has a nice vibe. The service was good , and the food got here quick, which was a definite plus . That burger, with the perfect balance of heat and taste, made the visit worth it Overall, a solid spot for a tasty burger.
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Rico R.

Yelp
Great atmosphere. Long wait to get seated. Staff was very accommodating and super friendly. Food was average. Cheese burger was ordinary. Ruben was very good. Will go back and try more menu items, due to the great staff and service.
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Paige C.

Yelp
All I can say is if your looking for that perfect bar feel with killer food you gotta stop here. It's kinda hard to find but once you find it you'll be glad. Probably the best cheeseburgers in Fayetteville and that's saying a lot. They hot cut fries are delicious as well. Just a great place to have a cold beer and a fantastic burger.

Kim N.

Yelp
Never disappoints Hugo's is wonderful Chocolate mousse is fantastic Trout is incredible Pastrami sandwich is great Crepes are the best Plus great t shirts
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V A.

Yelp
Amazing Blue Cheese Burger!!!! Great atmosphere and very friendly bartenders! Thanks for a wonderful lunch!
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C S.

Yelp
Great food, very friendly service Told server we were catching up after 40 years but she continued to try pushing us out the door. Food was hot, fresh and delicious!
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Katie O.

Yelp
We ordered burgers, chips & salsa, and drinks. Everything was tasty. Our server was very attentive to our needs. The restaurant was a little loud but we had a table for two off to the side and enjoyed our conversation and dinner. Would definitely dine here again!
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Gary M.

Yelp
Absolutely the best pub in Fayetteville! Grub is fantastic and spirits are grand! Blue Moon Burger and Derek's Special is so delicious!
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Caleb B.

Yelp
LOVE this place everything is awesome. Burgers are on point fries are perfect and solid beers on tap.