Kellogg's NYC

Cafe · Gramercy

Kellogg's NYC

Cafe · Gramercy

2

31 E 17th St, New York, NY 10010

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Kellogg's NYC by null
Kellogg's NYC by null
Kellogg's NYC by null
Kellogg's NYC by null
Kellogg's NYC by null
Kellogg's NYC by null
Kellogg's NYC by null
Kellogg's NYC by null
Kellogg's NYC by null
Kellogg's NYC by null
Kellogg's NYC by null
Kellogg's NYC by null
Kellogg's NYC by null
Kellogg's NYC by null
Kellogg's NYC by null
Kellogg's NYC by null
Kellogg's NYC by null
Kellogg's NYC by null
Kellogg's NYC by null
Kellogg's NYC by null

Highlights

Kellogg's Cafe was a whimsical cereal bar in Union Square where you could craft your dream bowl with fun toppings and snap Insta-worthy pics.  

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31 E 17th St, New York, NY 10010 Get directions

kelloggsnyc.com
@kelloggsnyc

$ · Menu

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31 E 17th St, New York, NY 10010 Get directions

kelloggsnyc.com
@kelloggsnyc
𝕏
@KelloggsNYC

$ · Menu

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Last updated

Mar 5, 2025

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@eater

"Kellogg’s Cafe, a cereal bar that recently shut down in New York City, was part of a nationwide trend of cereal bars." - Amy McCarthy

Taste Buds Cereal Bar Will Open in Katy - Eater Houston
View Postcard for Kellogg's NYC
@eater

"Kellogg’s Cafe in Union Square, known for serving bowls of grocery store cereal with creative toppings, has closed. Initially opened in Times Square in 2016, the cafe moved to Union Square in December 2017. Despite its novel approach and collaborations with notable chefs, the cafe, which offered cereal bowls at $1.50 or $4 with toppings, has ceased operations. The space is now a multi-purpose event venue called the White Box." - Tanay Warerkar

Kellogg’s NYC Cafe in Union Square Has Closed - Eater NY
View Postcard for Kellogg's NYC

Gary Walker

Google
This was a dream come true to visit here ! I've always seen it online and wanted to go and today I made it happen. There was so much cool decor here. I loved the cereal displays and the design your own pop tart area was so cool. The prices were fair and you get to create your own bowl or cereal, you can even create your own box to take home with you. I got the s'mores bowl and added corn pops it was amazing. Most definitely worth checking out !

Kevin Kim

Google
Very chill and cool place to hang out with friends. Many cereal options are available for you to mix and match as you wish as well as plenty of toppings such as marshmellows, sprinkles, matcha powder and many more. If the choices are overwhelming you can ask them for one of the preset menu items which they make for you. There is a lot of space and tables for you to lounge around and I have seen board games and even table tennis available.

Jose Lopez

Google
Love this place! You can make all sorts of funky cereal.combinations with various toppings and have breakfast anytime you like! The decor and views of Union square from the swinging chairs are great. I woul definitely come back to this spot!

Pep

Google
This is the first time that I have heard of a cereal "bar" and I was very happy to visit here. Not only do they have cereal, but they also have L-Eggo and Pop-tart options. If you get the Pop=tarts, they have an area to decorate them. In the back of the floor are fun activities that you can do. This also includes a ring and hook game that you can try to win. The tray comes with a page to color and there are crayons in bowl for you to choose from. You can also buy merchandise, but I didn't see a lot of choices at the time. What is also fun is being able to get one of the combo cereals that you can take home. If you have kids or you're a kid at heart, make this a must stop.

chandana chandrashekar

Google
In the midst of various colleges and NYU, very good place for socializing. Yummy cereal and variety toppings can be eaten any time of the day. We went there on a very cold day of the winter and still enjoyed sitting on the hammock inside with our bowl of cereal. Create your own bowl or select from famous customer customized bowls. One suggestion would be to add more variety to available cereals and milk.

Jan Martin Kiefer

Google
Who likes to have a cereal bar will find that place somewhat attractive. The staff is very friendly and helpful. The place is clean and tidy. The target group is clearly families with kids. I’d prefer a little bit more variety.

Simonne Piriz

Google
Very cool place and family friendly! They have many many cereal options and a toppings bar. I sat near the window which overlooked a small park so you get a view!

Max B Ehrlich

Google
The workers there are super helpful and kind. They make their concoctions with love. They even have an Instagram station so you can have perfect lighting when taking pictures of your meal. I highly recommend trying the Pop-Tart ice cream sandwich. Also, it's almost never busy, unlike the Times Square location.