Cheerful bakeshop serving classic homemade cupcakes, pies & other treats at the counter.
"Famous for its banana pudding and now offering delicious banana pudding cookies for delivery."
"Magnolia has a reputation for cupcakes after Sex and the City made it famous. But that’s the rookie move — instead, go for the decadent banana pudding or an airy icebox cake." - Eater Staff
"Magnolia has continued to grow during the coronavirus pandemic, most recently opening at Columbus Circle in Manhattan, with another location planned for Moynihan Train Hall at Penn Station in June. Online sales at the bakery chain tripled in 2020, owner Steve Abrams tells the WSJ, but it apparently wasn’t enough to justify the company’s massive, nationwide expansion plans in recent years. Abrams, who took over the Sex and the City famous bakery from co-founder Allysa Torey in 2007, says he decided to sell the company partly due to challenges with raising the necessary capital to continue expanding, according to the WSJ." - Luke Fortney
"Magnolia Bakery is experimenting with UV light technology to kill airborne viruses at its Upper West Side location. A 'cleanse portal' has been installed where customers stand and turn under a metal detector-like structure fitted with far UV light. The bakery is also planning to use recessed UV lights at its Bleecker Street flagship and other NYC locations." - Tanay Warerkar
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