Qype User (hazyma…)
Yelp
Sick of conveyor-belt sushi? Offended by gimmicky noises, bright colours, and bad service? Suspicious that your sushi sixpence is funding the overheads, branding, marketing, head office, and other constituent parts of a modern, faddy fashion food factory, instead of being pumped directly into good quality ingredients and superb sushi chef talent?
Every Debbie from Daggenham and their dog "absolutely adores" sushi these days. It's time to branch out, refuse to touch the dross they sell you in supermarkets, and shun those chain restaurants.
First stop? Pham Sushi.
Pham is a fabulous restaurant for those looking for a simple low-key dining experience with minimum fuss and maximum sushi gorgeousness.
It's a small place, but clearly favoured by those who live locally and it's easy to see why; it has a delightful gentle feel because of the subdued lighting and music, and a classy interior. (The music: incredibly relaxing Spanish guitar and orchestra music playing chart hits from Beyonce to Billy Joel to Wet Wet Wet. Winner.)
We were sat at a table really quite close to another couple, the space was tight but people's faces were glowing; a decidedly un-Western approach to dining and as far as I'm concerned that's a good thing.
We had the Pham Special Sushi plate at £13 plus three or four other individual sushi choices, all the food essentially came out on two large platters, plus the most humble of accompaniments (bottle sparkling / miso soup). As a Friday night dinner out, this was decidedly un-extravagant for me, however by the end we were absolutely stuffed with superb food, and extremely happy because of the wonderful tastes we had just experienced.
The inside out rolls were amazing, they kind of fell apart as you eat them but the rice was so soft and so delicious. We also had this tempura sushi which I had never tried before. An impressively large roll of sushi (futo maki) which was sliced very thinly (I've cut sushi, this must have been very difficult!) and fried to perfection. It was gently warmed when we tucked in. Unexpected and brilliant.
Quality of the fish was superb, combination of tastes spot-on, and presentation was good.
It makes the stuff you can get at certain other restaurants taste like plastic.
Do not be put-off by their website's use of Comic Sans.
I can't recommend Pham highly enough for low-key sushi dining in City / Barbican area.