Creative donuts in colorful, quirky environs, a Portland export.















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"Voodoo Doughnut is where bacon, Froot Loops—and originally, even NyQuil—adorn donuts like an art school project, and somehow people are still lining up for a taste 20 years later. This Portland-born chain is now a 24-location empire for a reason. Sometimes, early 2000s kitsch works. But are the donuts too sweet? Absolutely. Too touristy? Definitely. Locals love to roll their eyes at the pink boxes and photo-snapping influencers who camp in line out front, but let’s be real: when it’s after midnight and you need something sugary to soak up whatever’s in your system, the Old Town original, open until 3am (a rarity in Portland), is a lifesaver." - Krista Garcia

"A wildly popular Portland export known for its quirky, indulgent doughnuts that provide a fun, grab-and-go sweet option for travelers." - Ruth Tobias
"Highlighted as a quirky dessert alternative to pumpkin pie while visiting Portland, positioned as a popular local doughnut stop." - Lydia Mansel Lydia Mansel Lydia Mansel is a writer with more than eight years of experience editing and writing for both brands and online publications—with a particular focus on travel, fashion, and lifestyle. She’s also the founder of the travel site justpacked.com. Travel + Leisure Editorial Guidelines

"Although opinions about Portland’s signature food vary widely, I’d concede that the city’s identity isn’t defined by Voodoo Doughnut." - Ben Coleman

"At the Old Town location employees founded a union in March 2020 and later won federal recognition (16–6), citing safety and pay concerns; workers walked off during the record-breaking June 2021 heat wave to protest excessive temperatures, the NLRB later found merit in claims that Voodoo illegally fired employees in retaliation, and staff continue to push for a contract to secure livable wages, better healthcare, increased safety, and consistent scheduling while also citing incidents like an armed intruder and staff being followed after shifts—facts that underscore ongoing safety worries at this tourist-famous shop known for maple blazer blunts and voodoo-doll doughnuts." - Eater Staff