Playful soft serve in unique Asian flavors served in fish-shaped cones


























"Specializes in warm, freshly baked fish-shaped taiyaki cones filled with vibrant soft-serve swirls; popular flavor combinations include matcha, ube, and sweet milk. Orders can be served traditionally in the taiyaki cone or in a cup with the taiyaki offered as a garnish for a fun twist on the classic presentation." - Amy McCarthy

"Nobibi is just the latest in a parade of soft-serve shops that have opened in Houston and its suburbs in recent months, joining spots like Twisted Love, SomiSomi, and Aqua S." - Amy McCarthy

"I noted that SomiSomi, a California ice cream chain known for its vivid swirls of soft serve, opened a Katy outpost at 23330 Grand Circle Boulevard, Suite 150 over the weekend; it's the first of two Houston-area locations planned, with another slated for Sugar Land. An Instagram darling, they serve several flavors — matcha, ube, black sesame, Oreo, and coffee — along with a rotating selection of those flavors swirled together. The soft serve can be served in a (boring) cup or a freshly-baked taiyaki (fish-shaped) cone that's filled with custard, red bean paste, or Nutella, and for folks who want to skip the ice cream, taiyaki are also available filled with cheddar, taro, or red bean paste and cream cheese. Ice cream junkies can now head there from 12 p.m. to 11 p.m. daily." - Amy McCarthy

"SomiSomi is one of the much-anticipated spots joining the development’s forthcoming second phase." - Amy McCarthy

"A Southern California soft-serve chain is opening a Katy Grand outpost at 23330 Grand Circle Blvd., Suite 150, which is listed as “coming soon” on the company website. The shop is known for its taiyaki fish-shaped pastry cones and will let customers swirl together flavors like strawberry, matcha, chocolate, ube, black sesame, and milk tea. Soft-serve can be ordered in a cup or in the signature fish-shaped cone/pastry; an official opening date has not yet been announced." - Adele Chapin