The Bigg Chill

On the Grid : The Bigg Chill

"There’s often a line, and it’s cash only, but that usually means it’s a place worth trying, right? Right! They’ve been around for about 20 years, and many would (justifiably) call it the best frozen yogurt on the West Side. They’ve created hundreds of unique flavors over the years, and the menu changes every week, so check their website or Facebook page for the current offering. They also have incredible toppings, and whether you’re a vegan or not, their Vegan Cookie Dough is a must try. Pair it with a special of the day or just get it on the side! It’s that good." - Clever Creative

AI Won’t Make Yelp’s Restaurant Recommendations Any Better | Eater

"Following a celebrity Instagram complaint about the frozen yogurt shop, it experienced a surge of both positive and negative reviews that had little to do with the quality of the froyo, demonstrating how media-driven attention can trigger review bombing and distort the signal of genuine customer feedback." - Jaya Saxena

"COVID-19 Update: Open for pickup and delivery. With the original '80s logo intact more than 20 years later (there are even old-school pleather chairs and a matching neon sign), walking into The Bigg Chill sort of feels like a time warp. The frozen yogurt stacks up, too, with a wide assortment of flavors and endless toppings. The location is admittedly random, but as anyone who grew up here will gladly tell you, this is the kind of place that's worthy of a drive. COVID-19 Disclaimer: We are working hard to keep our listings as up to date as possible (deliveries, outdoor dining, etc.), but given the evolving nature of local COVID-19 restrictions, we recommend double-checking the information in this guide with any business you plan on visiting. Also, please note that we have not vetted any businesses listed within our guides for their compliance with applicable safety regulations. "

"The Bigg Chill, West La. There’s often a line, and it’s cash only, but that usually means it’s a place worth trying, right? Right! They’ve been around for about 20 years, and many would (justifiably) call it the best frozen yogurt on the West Side. They’ve created hundreds of unique flavors over the years, and the menu changes every week, so check their website or Facebook page for the current offering. They also have incredible toppings, and whether you’re a vegan or not, their Vegan Cookie Dough is a must try. Pair it with a special of the day or just get it on the side! It’s that good."

Demi Lovato’s Fight With the Bigg Chill Frozen Yogurt Shop, Explained | Eater

"A Los Angeles frozen-yogurt shop that offers a wide range of options—from indulgent toppings to specialty items for diabetics, celiacs, and vegans—including sugar-free cookies from the brand Eat Me Guilt Free. The shop drew public criticism after a high-profile callout accusing it of promoting ‘diet culture’ by displaying diet-oriented products near the counter; the owner defended the offerings on Instagram and in direct messages, saying the items exist to serve customers with medical or dietary needs. The exchange sparked a broader debate about how diet foods are marketed and labeled, the difficulty of balancing accessibility with sensitivity toward people with eating disorders, and whether product placement or labeling can be meaningfully regulated to satisfy everyone. The incident unfolded during the pandemic, which amplified reactions and raised questions about the effect of celebrity criticism on small food businesses." - Jaya Saxena