Hand-crafted proper farmhouse ciders, made with local Michigan apples and created using traditional European methods.
"Virtue Cider, founded in 2011 by Greg Hall, was sold to Anheuser Busch-InBev in 2015, but Hall repurchased it in 2023. The cidery is located in Fennville, Michigan, sprawled across 48 acres of farmland. Hall plans to reinstate live music, cider clubs, and focus on direct-to-consumer sales. Renovations are planned for 2025, including a new kitchen and partnerships with renowned chefs for cider-pairing dinners. The tasting room will also be updated to align with Hall's vision of treating cider more seriously." - Ashok Selvam
"Mostly known as a producer of hard ciders like Percheron and Lapinette, Virtue added beer to the menu this year when owner/founder Greg Hall — formerly Goose Island’s head brewer and famous as the creator of Bourbon County Brand Stout — returned to beer making with a Nordic-inspired lager with rye, caraway, and juniper called Vestland. If you need more of a reason to come check it out, you can also wander their 48-acre facility while you visit, and also hang out with their farm animals including goats, chickens, and pigs." - Karl Klockars, Eater Staff
"Offers cider tasting and meal outdoors or in a private greenhouse."
"Southwest Michigan's Virtue Cider has recently launched an online store with nationwide shipping."
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