Soho Warehouse

What Is Soho House, the Exclusive Members-Only Club Where You Can Hang With Celebrities? | Eater

"A global members-only hospitality group built around lounges, spas, pools, screening rooms, hotels and restaurants that cater to a young, city-dwelling creative class willing to pay significant annual dues for access and networking. Founded by restaurateur Nick Jones in the mid-1990s, the operation expanded from a single three-story club into dozens of houses and a portfolio of public restaurants and e-commerce offerings; it went public in 2021 and later attracted major investment and leadership changes. Membership is tightly curated by member-led committees (with a stated “no‑assholes” rule and strict no-press/social-media policies), yields long waiting lists, and comes in tiers and regional pricing with discounts for younger applicants. The brand prizes timeless, locally inflected interiors designed by an in‑house studio, runs restaurant and hospitality training programs, and balances exclusive club revenue with a growing public-restaurant business that both broadens the audience and serves as a recruitment ground for staff." - Monica Burton