The Madelon

This Adorable ‘Bakery Row’ Sprung Up Out of Nowhere in San Francisco’s Mission District | Eater SF

"Owned by Christine Liu, this minimalist cookie outfit operates out of a work-live unit in the Madelon complex (Liu moved in in 2024). The counter displays gourmet oatmeal-raisin renditions and rectangular espresso cookies "gleaming with chunky sea salt" that sit in neat rows; the cookies themselves are described as crisp, firm, snappy — "No gooey, cakey affairs are these." Liu was based in the South Bay for three years after starting the business and "signed the lease in September before opening" in June. She lives on the premises (literal sleeping loft above the storefront) and has used the space for community activity: Liu has hosted embroidery workshops in her space. The shop is the only one of the three that is open on Thursdays. "Each baker has their own unique story," Liu says." - Paolo Bicchieri