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Selfridges Foodhall
Department store · Marylebone ·
@eater
391,688 Postcards · 10,991 Cities
What IS the Avolato? | Eater London
"A concession stall inside a high-end London department store selling the Avolato for £9.50, presented as a fashionable, Instagram-ready product; the store’s director of food has positioned it as being at the forefront of current food trends, while the vendor’s chef described the item as “not just a new flavour, it is a form of art.” The item and its price point have prompted commentary about trend-driven consumerism and targeting of younger, trend-conscious customers." - Andrew Leitch
