"Though the brand’s name ties it to a particular West End neighborhood, the Soho House line of members’ clubs, hotels, and restaurants has gone global. And given that the East London neighborhood of Shoreditch has become London’s hippest creative district, a Soho House in E1 is a natural next step. Shoreditch House begins with a fantastically central location, in a converted Thirties warehouse right across the road from Shoreditch High Street station. And while it’s a decidedly urban experience, it offers something that’s vanishingly rare in any corner of London: a rooftop swimming pool." - Tablet Hotels