Sori K.
Yelp
TLDR; came here for the cronigiri, left with disappointment.
Like many of the customers, I came to Cafe W after reading the Eater NY article featuring their cronigiri. I was impressed with the beautiful open space, the radiance from the natural lighting (lots of windows, which I love!), the chic upstairs dining area, and the gorgeous array of picture perfect pastries. I specifically chose the description "picture perfect " because that's the only thing going for them -- pretty on the outside, flavorless on the inside.
I ordered the regular bingsoo, the cronigiri with the vanilla creme, and the raspberry croissant. The bingsoo was overpriced and bland -- if you want great bingsoo for the same price (or less), drive across the GWB to Pal Park and check out Cafe Mocha and Cafe Leah. The cronigiri and croissant most likely used the same dough, and it wasn't buttery and flakey, and lacked the slight pull/chew a good croissant has. This is a textbook example of an eatery that seems glamourous on Instagram but leaves your tastebuds unfulfilled and shortchanged (and at that price point, their desserts should have tasted better). And I wasn't the only one who thought so -- I saw a couple other tables with abandoned, half-eaten cronigiris. What a shame, truly a shallow eating experience.
I would have given Cafe W only 2 stars but gave an extra 3rd star the young lady at the counter -- I guess they were short staffed so she was soloing as cashier, barista, bingsoo maker, and greeter. I wish I remembered her name because that young lady deserves a raise for all that hard work!!! (I want to say her name was Jessie? But I could be mistaken, so it was whoever was working on 7/21/24 in the evening -- thank you for you positive attitude and great service!)
If you need new photos/content for your socials, this is definitely the place for you, but if you're looking for some good eats, hold fast to your wallets and run somewhere else, without looking back. Life is short, bakeries are aplenty, and bellies are limited -- save yourself time and agony and skip Cafe W.