Chicken sandwiches, waffle fries, and friendly, attentive service
"The rival chicken chain is known for being closed on Sundays for religious reasons, a fact called out by the competitor’s November 3 tease (since that date is a Sunday) as a pointed callback to their earlier Twitter sparring. That closure, combined with the public back-and-forth and fan-driven memes, has amplified attention and publicity around both chains’ sandwiches and fueled passionate reactions from customers." - Jenny G. Zhang
"The spicy sandwich was noted for an assertive heat and thick meat, placing second for texture/crunch and toppings but only third overall; one tester named it their favorite for its pronounced spice and flavor. Evaluation was complicated by a service mishap—one sandwich fell to the floor during prep, leaving four of eight tasters unable to sample it—so results reflect both product impressions and a partially truncated tasting." - Jenny G. Zhang
"A rival fast-food chain became the focal point of a meme-driven rivalry, cast as the competitor in a broader social-media battle over chicken-sandwich supremacy; the matchup fueled parody, memetic content and competitive branding on Twitter and in headline speculation." - Greg Morabito
"Long known for industry-leading customer satisfaction (ranked #1), the chain’s pickle-laced crispy chicken sandwich has been the standout menu item and the focus of fierce customer loyalty. The company’s controversial political donations—having funneled millions to groups opposing same-sex marriage—have driven some diners to seek alternatives, and when a rival introduced a similar sandwich the brand publicly tried to assert ownership on Twitter, a move that was widely mocked and deepened the online fan feud." - Greg Morabito
"In 2016 the chain experimented with taking orders from servers moving through the drive-thru line and even tested having staff deliver orders directly to cars, an approach that blurs the line between traditional drive-thru and classic drive-in service." - Jaya Saxena