L’Appartement 4F is a trendy Brooklyn Heights bakery that churns out delectable, buttery croissants, including a viral mini croissant cereal, and boasts a cozy upstairs spot for sweet treats and wine.
"L'Appartement 4F, the Brooklyn Heights bakery that began in an apartment before achieving modest fame for its mini croissant cereal, now has a takeout counter in the West Village. It's currently in soft open mode, so there are no set hours, and certain items might be sold out when you get there—but if you stop by one morning, you might be able to snag a pastry still warm from the oven." - will hartman, bryan kim
"This French-leaning bakery that started as a pandemic project is now a stylish standalone venture in Brooklyn Heights, of all places, that opened 2022. Here, software designer turned baker Gautier Coiffard and his partner Ashley have opened a spot that provides items like plain croissants, pain au chocolat, almond croissants stuffed with various things, ham-and-cheese croissants, and those dressed with everything bagel seasoning. You’ll also find breads and cookies. But the novelty here is a croissant cereal for $50, for which “each tiny croissant is hand rolled, baked, dipped in our original simple syrup infused with cinnamon and then dehydrated,” reads the website." - Eater Staff, Melissa McCart
"Brooklyn’s popular French bakery L’Appartement 4F is opening a location in Manhattan. Owners Gautier and Ashley Coiffard announced on Monday that they had signed a lease in the West Village at 119 West 10th Street, between Greenwich and Sixth avenues. “Brooklyn Heights will always be our baby but excited to bring our croissants to Manhattan,” they wrote on Instagram. The Coiffards opened the first location of L’Appartement 4F in 2022. The bakery became an online sensation for selling boxes of mini croissant cereal for $50. Its croissants and other baked goods continue to draw a crowd." - Luke Fortney
"Husband-and-wife team Gautier and Ashley Coiffard opened this Brooklyn Heights spot in spring 2022, and there are still consistent lines out the door on weekend mornings for the warm croissants and their viral petite croissant cereal. The classic croissants ($4) are buttery and flaky and rival what you’d find in Paris; other versions include chocolate, almond, raspberry, and one topped with everything seasoning. There’s a space to sit upstairs, as well as a few tables dotted on the sidewalk outside, where you’re likely to find Brooklyn pups and croissant-loving toddlers." - Robert Sietsema, Eater Staff
"At L’Appartement 4F, a Brooklyn bakery that became famous online for its croissant cereal, the owners Gautier and Ashley Coiffard have opened a small bar upstairs with French wines, sourdough bread, and cheeses. The bar has around 25 seats with reservations available online." - Luke Fortney
