Lure
Permanently Closed
Seafood eatery offering raw oysters, custom cocktails, and patio seating
Seafood eatery offering raw oysters, custom cocktails, and patio seating
"A Midtown seafood spot that closed its doors permanently on August 30, ending a 14-year run as a go-to for coastal-inspired dishes; employees have been reassigned to other Fifth Group restaurants, and the space will host private events and pop-ups through December." - Allison Ramirez
"Approaching its final service on August 30, this longtime Midtown seafood spot will spend the month serving classic dishes to honor 14 years on Crescent Avenue; it’s owned by Fifth Group Restaurants (which also owns Ela, La Tavola, South City Kitchen, Ecco, and Alma Cocina)." - Henna Bakshi
"Closing after final service on August 30, this longtime Midtown seafood spot is spending the next month serving some of its classic dishes to honor 14 years on Crescent Avenue. Owned by Fifth Group Restaurants, it’s being celebrated by the company as something they’re incredibly proud of, with gratitude for the guests and teams who made it special and a promise to evolve with diners’ desires. Staff will be absorbed by Fifth Group’s other restaurants, and after August 30 the space will remain open for private events through the end of the year. A farewell note on Instagram expresses thanks and invites goodbyes in person over a Tackle Box and a Supressor Spritz. The restaurant is listed for sale for $550,000." - Henna Bakshi
"Lure on Crescent Avenue in Midtown takes a refined yet relaxed approach to its seafood. The menu here includes oysters, bites like a fritto misto with shrimp and calamari, and sea scallops served with pork belly and queso fresco." - Molly Harris
"If raw oysters aren’t your thing (we’re not judging), this Midtown seafood restaurant has delicious cooked options: charbroiled in a savory chipotle butter or fried and topped with a herby harissa sauce. You can join the afterwork army and kick back in Lure's industrial bungalow space with a couple of glasses of half-price wine during happy hour and your pick of four or four dozen oysters (still not judging). Plus, you'll want to fill your table with some of their outstanding small plates, like the warm, creamy blue crab dip." - juli horsford