Magic Donuts & Coffee

It's a donut. Great eye-candy and they went light on the mouth-candy (it's not sugary sweet is what I'm getting at here). Packed with filling so the prices are understandable. Black forest one was a bit lackluster with nothing particularly special about it. Just a mouth full of cream and cherries. The shop is cute! I love the theming. It's a nice treat if you're around the area.

Beautiful little donut shop with great people! The interior is phenomenal and they have some interesting flavors! Black forest, blueberry lime, and s'mores! Worth a stop and visit!

Been wanting to try these donuts for awhile — not only are they INCREDIBLY instagrammable, but the sourdough spin on a donut makes them an obvious homage to SF. We picked up half a dozen for a party and they were an instant hit — our friends loved the novelty and unique flavors (such as “blueberry and lime” and “campfire s’mores”), and they were big enough to cut into smaller bites for everyone to try. The chewy texture leans less towards a typical baked dessert and more towards regular bread, which actually balances out the intensely sweet and decadent toppings really well. The first notable downside is the price — I get that the donuts are high quality, but nearly $40 for a half-dozen donuts made this a one-time experience for us. We also picked up a coffee to go, and despite the cute as hell espresso machine, the coffee was below average. I just can’t see myself motivated to go out of my to come back. The second downside was the presence of flies inside the donut case — we came in the afternoon and understand that flies can get in even the cleanest of spaces, but these big flies were landing all over the donuts. We had to ask the server to switch out a strawberry donut when she grabbed one that the flies had been on, and she didn’t seem too happy about the request. Overall, if you’re looking for something fun and unique, this is a great place to try — but I wouldn’t plan on making it a regular haunt.

Love the dough! Not too heavy. Toppings are good flavour wise but a bit too much filling 😅😅 tried the maple pecan and lemon meringue - could use all that filling for another plain donut 😂 Coffee was good and strong but not filled to the top - pricey for the portion :/ — update The pumpkin cheesecake was surprisingly SO good and we don’t even like pumpkin flavored usually. Definitely try their donuts with cream, that’s the best part as it’s not too heavy or sweet. the glazed ones are pretty average.

This unique sourdough donut spot is becoming one of my favorite donut spots in the city. I first went on a Sunday around 11am and they were already sold out of their most popular donuts. Went back during the week and tried their cheesecake donut and it was epic. Their donuts are about $6 each and they do offer them by the dozen (expensive but worth it). Their coffee is good too.

Magic Donuts delivers a delightful experience with their sourdough donuts. Freshly baked each day, these donuts have a perfect balance of sweetness that makes every bite enjoyable. The texture is wonderfully light yet satisfying, making it hard to stop at just one. Highly recommended for any donut lover!

I was so delighted to come to Magic donuts for the first time. First and foremost, I was greeted by two very friendly young gents. They were very patient with me as I asked a lot of questions because I have food allergies, but I do love a doughnut! I decided on two, one the dark chocolate salted and the other the sprinkles. Yum!! I really liked the dough, it was a soft and fluffy dough, but it seemed like a cake donut though it was a yeast doughnut. They had so many wonderful options that I could not eat because of my allergies, but I would highly recommend giving them a try. Oops! I ate the chocolate one before I remembered to take a picture, lol

Recently I heard about this place so after some light research I decided it was worth checking out this morning. I love the location and at the time I was there it was super quiet and empty. The donuts looked so tasty and well presented. I opted for a milk chocolate and strawberry. The sourdough gives it a good crumb and nice soft chew. I appreciated the milk chocolate being not overly sweet. There were slight moments of crispiness that added to the yumminess factor. My strawberry wasn't eaten for a while after my milk chocolate and I was walking my dog by the water so my donut seized up a bit. It was more chewy than I wanted. I also had an iced vanilla latte and it was so creamy and sweet just the way I enjoy my morning coffee. Service was fine. The bathroom and the place are super duper clean and tidy. Next time I'll come right at opening to get that maximum freshness experience.

I hope the owner sees this! I love this donut spot. It's my absolute favorite, however, I've been ordering less and less because you guys took Boston Crème and Lemon meringue off the menu. I love the switch up of new donuts but I miss the oldies and I'm sad, haha.

Did y'all sprinkle crack in these donuts? Because here I am, sitting at 10:04 p.m., rubbing my stomach like a fiend, craving magic donuts. Look--I'm a native San Franciscan. Born and raised. And if you're from here, you know there's that one legendary donut shop everyone talks about. But let me be real: I can't go there anymore. Every time I take a bite, it's like I'm chewing a spoonful of Crisco. Not just from them--every donut shop lately has been a disappointment. It wasn't always like this. Back in the day, I'd hit up the donut shop at midnight with my bestie, grab a dozen, and we'd demolish them like it was a sport. But now I'm in my 40s. That donut life hits different. (Literally... like right in the pancreas.) Fast forward to the other night--my sister's baby is in the ICU, I was tired, hungry, and emotionally drained. I drove by your shop and thought, "Nah, I'm not about to be disappointed again." But my stomach said, "Girl, if you don't pull over..." So I did. Walked in like, Whaaaat?! Let me just say: never go to a donut shop on an empty stomach. I ended up buying one of everything. And then today? I was back. Bought three more. I'm officially a PHATTY now--Pretty Hot And Tempting... plus hungry. (No room for the H.) My faves? Blueberry and mint. Which is wild because I HATE blueberry, but these?!? These are built different. And the key lime? Don't even get me started. Even my daughter just ran into my room like, "Mom, I NEED a donut." All this to say... I'm hooked. Like, "drive across town in traffic for one more" kind of hooked. Only feedback? Customer service could use a little sugar dusting--though the young woman working was sweet. But the donuts? 10/10. On. Point.

Very cute shop! Love the vibes and would come in here to do some work or hang out with a friend. There weren't many options when I got there but ended up getting milk chocolate and glaze. Donuts had a nice texture, almost like biting into soft bread. I didn't get the most interesting flavors, but they were good. However, I don't think they were different or mind-blowing enough for the price. I still prefer traditional donuts but I'd come back here again on occasion.

Stopped by Magic Donuts this morning and, while I enjoyed the donut, the sticker shock really woke me up. My friend and I each got a small coffee and one donut snd the check was over $20.00. But the donut was good. I had a Candy Cap donut (maple) and my friend had a chocolate glazed old fashioned. The coffee wasn't hot enough for me, more like lukewarm coffee. I was surprised at how few donuts they had on offer. Maybe, because it is a Tuesday, they don't offer all the flavors? The staff was really nice and it is a very cute place with good donuts but lukewarm coffee and too expensive....

Arrived at 12:15pm on a Saturday and they were already sold out of everything except the old fashioneds, glazed, and milk chocolate glazed. Plan to get there EARLY if you want to get the fancy flavors. I got: - glazed (chewy, kind of like an old croissant or choux pastry. I'm glad I tried it, but I wouldn't get it again. There's no noticeable sourdough tang or anything) - dark chocolate sea salt old fashioned (chockate layer was too thick for me, though the flavor was nice. You can tell it's a good chocolate, but overall I wish it was 10% sweeter. Good texture though) - candy cap old fashioned (this one was too sweet, but the flavor was otherwise good. Very similar to maple, if you haven't had candy caps before) I was pleasantly surprised by the texture of the old fashioneds, since they're usually dry and not my go-to doughnut. These were nice and moist/cakey. I think this place is generally overhyped, especially at that price point. If I'm in the area, I'll try to return just to try the blueberry lime.

My husband was in SF for work for the day and picked up some treats per my request. ;) These donuts taste amazing! They have the perfect dough texture in my opinion. Not dry at all, soft and fresh with a little chewy squish when you bite. The first one I had was my favorite.... It has a fluffy marshmallow and a tart lemon cream inside. 10/10 recommend everyone go and pick up one of these. Perfection found in a donut. My day is complete. The rest were also delicious. I will be returning for more Magic next time I find myself in the city.

I truly do love magic donut as this is my 3rd r star review. However, I will say that the only down side is still consistency. Not in the donuts themselves they're amazing, but in the price. Every time I come in (that's every day) my one iced vanilla latte is a different price. I have paid anywhere from $8 and some change to over $10 and change but the drink itself is the same. The day to day fluctuations can be frustrating. But the coffee and donuts are always 10/10!!

Cute doughnut shop with festive flavors. I got the campfire which is like s'mores, the key lime pie, and a glaze for comparison. Overall, I would say that donuts have a good texture. The dough is nice and soft! My favorite was definitely the campfire because I like chocolate ganache. Key lime pie one was a little too sweet for me since there was a lot of merengue vs key lime curd ratio. Glaze was just ok. Would try their other flavors!

Cute donut shop, love the interior and their logo designs. The sourdough donuts themselves were unique: a thick bread-like texture but a good balance of airy and not too dense. That said i do wish the glaze were a bit thicker to compensate for the increased ratio of donut dough - it could be a bit sweeter. The blueberry lime flavor was good, more acidic than sweet. I did not prefer the marshmallow on the campfire donut but liked the dark chocolate glaze. Appreciated all the creative flavor variety and will be back to try more!

Was hanging out with an old high school friend in the Potrero neighborhood and I was craving some donuts. So I searched using my trusted Yelp app and found this place. Never been here before, but my friend's daughter and her coworkers like this place. The shop is very clean and modern. I ordered 2 cinnamon sugar, a dark chocolate sea salt, and a glazed old fashioned. The gentleman behind the counter was friendly and informative. The cinnamon sugar and the dark chocolate donuts were quite good. It tasted like they used sourdough, which gave them a chew I wasn't expecting. I was craving a more traditional lighter donut, but these are high quality, artisan donuts. I rounded up to 4 stars because of the quality.

I love trying new donut spots, and I'm dog sitting in the area so here I am. I came around 7:45am Saturday morning. Parking was easy, and there was no one inside as far as customers go. The decor is super cute. The tiling is nice, and they've got a few art pieces up. There were 2 employees, and 1 helped me. She answered the few questions I had. I got the campfire because it was pretty, and the glazed because the campfire was going to be too much even though it was pretty lol I got a dog treat too, since this dog has been sad his owners gone. Yeah. I'm going to bribe him for his affection. (FYI it worked) The campfire was in fact too much. For someone who doesn't really do sweets, I always have to get these crazy donuts. And only eat a sliver. It was good. But dense.

The donuts are delicious! The service is great. I have visited this location a few times at random hours and it's never too crowded and it a quick in and out. Its got good ambiance, it has tables to sit indoors/outdoor.

Visited on a Sunday around 10am, there were a few other guest but minimal wait, fully stocked display of donuts, service was quick and plenty of counter seating with a few tables outside. Food: Lemon Meringue Donut - lots of meringue topping that was lightly toasted, filled with a tangy lemon curd, the sourdough doughnut was spongy in texture and denser than I was expecting, definitely different than a typical yeast raised doughnut, surprisingly not too sweet given the amount of topping and filling Cinnamon Apple Donut - filled with cooked cinnamon apples and garnished with a cinnamon frosting, same spongey donut texture, also well balanced and not too sweet, the spiced warm apple flavor worked a bit better with the sourdough donut Service was quick and efficient, order at the counter and team either packs them togo or plates then to eat on premise. Overall donuts were okay, nice variety, good quality ingredients, beautiful presentation but just didn't really hit the spot for donuts for me personally. I was expecting something lighter and more airy in texture and the sourdough base was interesting but lead to a more bready eating experience. Definitely unique and worth a try especially if you find donuts regular donuts overly sweet.

They have fresh donuts made at 7am, and whatever is left throughout the day sits in the window case. I came at around 2pm and they had sadly sold out of the flavors I wanted! The interior is adorable and I saw a few people with laptops out. There's also outdoor tables! I got a raspberry pistachio donut, and sadly it just tasted kind of like used oil. I couldn't taste the fresh fruit flavor or the nuts well, but maybe it would've been better fresh. I also got a cold brew, which was nice with a touch of cream/self served vanilla syrup.

If you're a fan of sourdough & donuts then you need to try Magic Donuts! These are donuts made with sourdough starter - this yields a chewier, less sweet, and denser/more bready donut. Because of the chewiness, this leaned more towards a sweet bread than a dessert. It also felt a lot more filling than your average yeast donut. There are so many different picture perfect flavors to choose from. I ordered a huge variety to bring to work and after trying most of the different donut flavors, I can confidently say that their apple pie donut is my absolute favorite. It has layers of apple flavored cream and soft apples. It tasted even better than an apple pie. The inside of the establishment is pink and bright. It felt really clean inside & there's actually a lot of street parking available in this area. They also have outdoor tables set up & a huge park right across the street. The staff was friendly, helpful, and extremely patient. I'll definitely return!

Fun place to get creative donuts in SF's Portero Hill. Best to come with family and friends you can cut into quarters and share with, keeping the price per person down while tasting more varieties. We ordered the Glazed, Apple Cheesecake, and Key Lime. I actually liked the Glazed the best as it was less sweet and really enjoyed the sourdough-based chew to the dough. Come to think of it, this is probably the best glazed donut I've ever had. The other flavor were good though sweeter, with the apple filling and key lime flavor as very nice touches. We ate the donuts first then needed some food to stabilize and went to Louie's next for burgers.

Been wanting to try these donuts for awhile -- not only are they INCREDIBLY instagrammable, but the sourdough spin on a donut makes them an obvious homage to SF. We picked up half a dozen for a party and they were an instant hit -- our friends loved the novelty and unique flavors (such as "blueberry and lime" and "campfire s'mores"), and they were big enough to cut into smaller bites for everyone to try. The chewy texture leans less towards a typical baked dessert and more towards regular bread, which actually balances out the intensely sweet and decadent toppings really well. The first notable downside is the price -- I get that the donuts are high quality, but nearly $40 for a half-dozen donuts made this a one-time experience for us. We also picked up a coffee to go, and despite the cute as hell espresso machine, the coffee was below average. I just can't see myself motivated to go out of my to come back. The second downside was the presence of flies inside the donut case -- we came in the afternoon and understand that flies can get in even the cleanest of spaces, but these big flies were landing all over the donuts. We had to ask the server to switch out a strawberry donut when she grabbed one that the flies had been on, and she didn't seem too happy about the request. Overall, if you're looking for something fun and unique, this is a great place to try -- but I wouldn't plan on making it a regular haunt.

I expected more. We had a morning order delivery and thought the donuts would be freshly made but they didn't taste fresh.

The donuts is always amazing. I get the same donuts everytime. My new favorites are the double strawberry and blueberry& lime. The service is fast and easy even though I order through DoorDash. I don't know what the ambiance is because I ordered online.

Have you ever had a sourdough donut? I have not until I came to magic donuts. Service is great, I've been twice and happen to get the same cashier both times (and she remembered me :) Such a clean, cute shop with modern yet retro vibes. There are many flavors to choose from but I recommend going earlier in the day when there is more variety. The later in the day, the less donuts/choices. The first time I came by I tried the strawberries and cream donut. Amazing! What stood out was that it was topped not filled with the strawberries and cream but the sourdough donut was the perfect compliment to all the flavors. The next visit we got the raspberry and pistachio, maple pecan and milk chocolate donut, with milk of course. I hope to try all the flavors!

I love a good bougie donut and Magic definitely delivers. Over the top creations with a clear focus on both quality and appearance. The place was designed to be instagramable. Every detail, display, neon light. Staff was very kind and let my 6 year old pick the exact donut she wanted. Pulling out the entire tray and letting her point out the "right" one. I had the maple pecan and it was delicious. Almost closer to a bread like pastry than the usual donut textures I'm used to. The cream in the middle was delicious. Note: They charge a 4% junk fee (Thanks Scott Wiener). It was originally 3.5% when they opened and has been increased to 4%. Clearly displayed, but still annoying that they use this as a tool to adjust prices to Leo the menu prices "clean" and round.

HOLY SMOKES! Now if this isn't donuts on another level I don't know what is! On deck is maple pecan, lemon meringue and blueberry lemon. Sheeesh the maple pecan has to be my favorite - the maple pecan custard is to die for. Very decadent so I'd advise a cup of milk or black coffee to offset the sweetness Lemon meringue was puckering to take 2nd place. I do enjoy the tang and sour. But just a touch too sour for my liking. Taking 3rd is the blueberry lemon (lime?) - very balanced but lacks the spazazz of the first 2. Downers- why does it taste like day old donuts though?

i'm not a huge donut fan in general but these were amazing! i ordered these for my office and had the dark chocolate sea salt and wow it was tasty.

Located in Potrero Hill and opened in October 2023, this retro-aesthetic donut shop specializes in donuts made of SOURDOUGH! There is nearby parking and window counter seating only inside with some tables/chairs outside. My friend and I ordered the cheesecake, maple pecan, campfire, and lemon meringue pie donuts. Cheesecake (9/10): Personally, this one was my favorite as it was not overly sweet and heavy! The filling is made from a graham cracker sablé (biscuit) crust and whole mascarpone cheesecake. It's topped with a graham cracker crumb, mascarpone chantilly cream, caramelized apple compete, and mini "blueberries"/mochi balls. Maple Pecan (7.75/10): Contained the right amount of custard and was a bit on the sweeter side. It would pair well with a cup of coffee. Campfire (7.5/10): Topped with a dark chocolate rich flavor glaze and a huge gooey marshmallow square, though personally I prefer it a bit lighter. Lemon Meringue Pie (7.25/10): Has both a sweet and tart taste with the lemon filling and toasted meringue. I felt that there was a lot of meringue in comparison to the size of the donut. If you haven't been, I'd recommend checking it out as they offer a wide assortment of flavors, and I would come back to try the rest! Follow @michellehan.guide on Instagram for more!

Hi Uri S; in response to your question, "If you don't mind me asking, would you be able to elaborate on what made the donuts just okay? We're always looking for ways to improve on our product, and we appreciate all feedback as we strive to offer the best donuts we can." Quality/Quantity - Picture perfect donuts for all Instagram users. Beautiful presentation. Including your shop. All of which was just okay. They are also sourdough based, which is different and unique. I could not really taste the "sourdough;" but I was glad that your donuts are firmer than others, probably due to the sourdough. It might be nice to have both the firmness and a more pronounced sourdough flavor. But I also understand that not everyone may prefer that flavor...? Today, my daughter got the following: Blueberry and Lime - The blueberry icing is darker than usual, but the salesperson shared why; sorry I forgot why. I was not able to taste any lime with this donut at all. I think it was just the zest. We would have preferred a stronger flavor. Campfire - Other than the unique marshmallow on top, the below donut was nothing special and it did not stand out. And for the $$ we spent, not sure if it was of good value. I am also glad we ate this early, because if not, the marshmallow might have made the donut soggy...? Raspberry and Pistachio - This donut had the most flavor and was my favorite. I was able to taste both the raspberry and the sprinkled pistachios also gave it texture. Plus (again), I appreciate a firmer (sourdough) donut. Caramel Apple - I did not care too much for the whip cream on top. And maybe because I ate this last, the rest of the donut lost its firmness. I believe the whip cream made the donut "soggy." Atmosphere - See previous review. Also, please get your restroom back to working condition. For both your team members and customers. Service - See previous review. Price - Do keep in mind that it is not about the $$, it is more about what we get for our $$. If you have already read my Cafe Lola Yelp review in LV, then you know we are regular customers there and their donuts are over $10 each!!! Again, the things I do for my daughter. Owner Comment - Uri S, hope the above helps. I am impressed that you care and want feedback. Let me know if any of the above information results in any changes or improvements. Wish you the best.

These are not your typical donuts. These are sourdough 'nuts paired with a sweet glaze and toppings. Sounds like a weird combination, but Magic donuts know how to do it right. Their presentation of the donuts are topnotch and they have some fun flavaflavs. The donuts are a nice size, too. Shareable yes, but you don't have to if you don't want. I was able to try a couple of their flavors and the most memorable were the milk chocolate with crisscross drizzle, matcha, and oreo. My favorite thus far has been the milk chocolate with sea salt. The sour from the dough calmed down the sweetness of the chocolate and the flaky sea salt was a nice touch. The dough was a bit crisp and soft. Not dense whatsoever. The taste blew me away; it was so good. The cookies and cream was just as scrumdiddlyumptious. Sadly, I was only able to get half of the donut because a coworker took the other piece, but luckily my half included the oreo cookie piece on top. It had a filling on the inside which wasn't too sweet but thick and creamy. I believe it was cream cheese? Anyways, Mmm, it was good indeed. If you love oreos, you'll love this donut. Rarely, you'll come across a shop that sells matcha donuts and Magic has it. I don't know if it's offered daily or if it's in rotation but I would get this quite often if I could. I love matcha and their matcha donut is nomworthy. You can actually taste the matcha in the glaze. A must-try for the matcha lovers! Overall, Magic donuts knows what's up when it comes to sourdough donuts. It's a nice change from the regular cakey doughs you can get anywhere. Honestly, I think this is my first sourdough donut experience and it was great! I haven't been to the shop yet but excited to go and see what other donuts they have to offer. Lucky I was able to sample these on someone's dime but man the donuts are a splurge given the prices I see. I'll probably treat myself once in a while because I want to try more of their flavors. Magic donuts is worth the try. Check them out!

If you're just a huge fan of bread in general like me then the soudough donuts here are a must try! The sourdough taste and chew does come out and cuts against the sweetness of the glaze and makes for such an interesting combo. Such a unique bite! Both times I came were early in the morning so I had my pick of donuts. Some look almost like mini cakes, they're so decadent and over the top. I went simple with the dark chocolate sea salt and blueberry lime and I loved both. Flavors sang beautifully. Inside of the shop was hip and a little retro. They had the coolest donut sign inside and service was super friendly.

I visited the cafe for the first time, but have had the donuts before. Needless to say the donuts are amazing! I had the campfire this time. It has great s'mores flavor with a huge homemade marshmallow on top. The cafe is nice with outdoor seating. The woman working was very friendly. We got there in the afternoon so there wasn't a great selection so she was apologetic for that which was totally unnecessary. I can't wait to come back

Interesting spot, perhaps if you really like sourdough you will enjoy these. The store is nice, staff are friendly, they have a good coffee machine and have some very interestingly flavored donuts. I honestly can't say I am a big fan of the sourdough base for the donuts though, it tastes quite different to me and isn't really too my taste but the toppings they had were quite good which bumped it up a spot. Definitely an interesting style of donuts with creative flavors and I think if you like sourdough donuts you will love these.

Worth the try: any donut you'd like to try! Dark Chocolate Sea Salt Donut: dark chocolate sourdough donut topped with sea salt flakes. The donut is just the perfect amount of crispy on the outside, soft on the inside, and the sourdough taste perfectly balances out the chocolate so it's not too sweet. PARKING: Limited street parking nearby. May need to walk but spots shouldn't be too hard to come by in the residential areas. SERVICE: There was a line out the door but it moves fast. The workers are kind and I think the head baker even came out to greet customers! ATMOSPHERE: Cute, colorful donut shop in Potrero Hill. Surprisingly a good amount of seating indoors and outdoors. My partner and I were walking around the neighborhood and decided to stop by this new donut shop. It was packed on a Saturday morning but we were able to get our donuts fast--the line moved faster than we could decide on a donut! I'm not a huge fan of "artisan donuts" especially when they can go for $5 - $8 a pop, but these are WORTH THE TRY! I'll definitely be coming back to try their other flavors.

Wow! What a treat! Donuts are definitely my favorite sweet so I had to give this spot a try! Interesting concept with their sourdough bread and lots and lots of different flavors. Everything is neatly displayed and showcased at the front which makes it so hard to choose because you naturally want everything! The kindest staff and squeaky clean location. I'd say this isn't a go-to donut but as mentioned, it's a treat to enjoy.

Stopped by here to grab a donut on our way to tour city. This place definitely has some unique donuts. I am more of a cake donut person, but the donut here was still delicious. We got the taro cheesecake donut because it sounded interesting, and who doesn't love cheesecake? I was not a huge fan of the boba on top, but they were easy to either pick off or just be eaten alone. The donut was soft and fluffy but still had the substance of a cake donut which I was impressed by. I also loved that the taro cheesecake filling was not too sweet, and it perfectly complimented the donut. There were some other flavors I wanted to try, so I will definitely make my best effort to come back again!

Opened several months now. It wasn't on my radar until several friends said it was a must try. Who doesn't love donuts? And made with sourdough. This morning I drove across town at 7am with commute traffic in pursuit of donuts after a hard workout at the gym. I arrived around 7:25am to find one other person in the shop. I took a look at all the donuts. So colorful. I asked about the campfire donut. Not available today I was advised as they rotate which donuts are made each day. The donuts are displaced on trays with labels. After a couple of minutes I decided on - * glazed - light and spongy * dark chocolate with sea salt - sweet and savory. Also light and spongy * lemon meringue pie - this was a real winner. If you like lemon meringue pie you'll like it in a donut form. * Boston cream pie - plenty of custard. I couldn't detect sourdough in any of the donuts like I can in sourdough bread. The donuts are pricey - $6 or $7 each. But what a treat. Plenty of street parking. Located down the hill from the former Anchor Steam Beer Brewery. I'd like to come again and try some other crafted donuts.

love this place! the coffee is perfect and the donut flavors are so interesting. the staff is also so nice and gave me the best recs

This is my new "go to" spot for donuts! They are sour dough, pillowy heaven! Why haven't donuts always been made with sourdough? After all, this IS San Francisco! As in the picture, they ARE showstoppers and are true to their names....smores, lemon meringue, caramel apple, pumpkin pie....etc. They currently have a peppermint offering for the holidays that is so pretty I had to try it! It will convert any peppermint hating people (like me!) instantly!

Walked into the store to purchase a few dounts. The counter person couldn't have been less welcoming than no one being there at all. His attitude was that he was doing you a favor. No hello, thank you.... NOTHING. The whole experience left a totally bad taste in my mouth. Bob's Donuts on Polk or Colonial Donuts on Lakeshore in Oakland are much better. MD's donuts are too sweet anyways. I won't be back...

First time, on my day off, caught the10am ferry, walked from ferry building and jump on a bus. And it was well worth it!!! Even after 10am-ish they have a great selection, good service and location. Had to-go and one inside relax and clean. Cappuccino was perfectly paired with my choice of donut. I will come back, not too sweet great bit and fluffy.

LOVE this place! They have the best donuts in the city and the nicest people! I would give it 5 stars but they got rid of the Maple Pecan donut and that was my all time favorite. Hope they bring it back one day!

Pretty pastel-hued shop in Potrero Hill sells what I like to call "grown-up" donuts. Magic Donuts have a unique substantial texture; sourdough makes them the right amount of fluffy & chewy, & although the toppings are generously piled on, the overall flavoring isn't too sweet. This ain't no overly glazed & airy Krispy Kreme (although there is a time & place for those, as well.) Priced at $5-$6 each. We tried four: -- Boston cream: traditionally made with dark chocolate ganache & a silky custard filling. -- Blueberry & lime: perfectly tangy & a bit fruity. -- Lemon meringue: the immense dome of meringue is comical. Delicious lemon flavor. Extremely messy to eat. The best of the bunch, if I had to pick. -- Cookies & cream: I am a fan of Oreo filling; the well where the donut hole should've been is brimming with the flavor of it. Intriguing flavors made with TLC & quality ingredients. Magic Donuts has the magic touch.

Attached to a "luxury living" complex where $3200/mo will get you a 16'x13' living space Magic Donuts & Coffee comes from Bacchus Management Group, and although Spruce may have lost its Michelin Star the $5-6 Sourdough Donuts here rank among the best citywide. Part of Potrero Hill, a pastel shop featuring friendly service plus plenty of nearby parking, guests visiting Magic Donuts & Coffee will find Donut Hole samples on entry plus a dozen daily choices listed adjacent several styles of Coffee. A different type of Donut, the Sourdough base featuring plenty of oomph and chew, suffice it to say simple Glaze lets the natural leavening show while flavors featuring Fruit better quell the Sourdough's robustness. Also featuring Lemon Meringue beneath a toasty dollop, or filled Bismarks like Boston Cream, fans of Syrup will find Maple Pecan delightful not only in terms of taste but as a result of textures varying from smooth Custard to Nuts that are candied and toasted.

Ahhhh, not a donut shop that reminds me greatly of Blue Star in PDX! Donuts are yummy but it takes a special eye to make a great tasting donut that looks just as visually appealing. If you've had Blue Star before, you know. My partner and I came here a few times already since they opened, getting donuts for ourselves and getting donuts for friends and family. Their donuts are high quality and very good. I appreciate their extra efforts of decorating each donut and some look too pretty to eat. Very easy parking in this area and the staff are always super welcoming. Every time I come here, it brings back so much memory because I went to high school on De Haro and we used to have PE activities at Jackson park which is right across from Magic. It's so nice seeing how this area has developed and now home to great food spots like Magic.

The service was a bit slow for my liking. And, I found flies within the donut display. Regardless, I wanted to give the donuts a try. They were way too sweet for my liking; and I don't think they are worth the price. They also get soggy very quickly if you don't eat them there. The space is cute and next to some outdoor seating nearby a new apartment complex; so the area is very safe and easy to get to. Plenty of parking which is convenient; however, I don't think I'd return. Definitely a great place for pictures; but its looks better than it tastes.

Heard about this place from a coworker. Their speciality is sourdough donuts which is something new to me. Came on a Wednesday late morning and it was empty, and lots of fresh donuts were available. I purchased and bought the matcha donut and smores donut. Aesthetic: Beautiful gourmet donuts Taste: I will admit the sourness from the sourdough is something I am not used to and it didn't complement the matcha super well, but the matcha flavor and cream inside was delicious. I was super impressed with what I think is the homemade marshmallow on top of the Smores donut. Price: $5-$6.50 for a donut, expensive if you just want a regular donut but for craft donuts in San Francisco it's on par for pricing.

I love the new fun flavors they have every month. Best airy and rich cream filled donuts in town

I love this donut shop! It's a fancy one with unique flavors. I also love the casing of how they display their donuts; it's like a jewelry glass case display. It's a hip with an old-school & modern vibe twist. I like their cinnamon-sugar donut and milk chocolate donut. The dough is pretty cakey and chewy which is also unique. The milk chocolate is literally like melted premium milk chocolate poured on top of the donut; it's delicious. My wife and I had a great time. We will definitely come back again for more!

The food was great, they had an amazing selection of donuts freshly made both old fashioned and sourdough topped with amazing flavors. The staff was nice, very pleasant to interact with.

I'll admit.. the sourdough donut is an interesting one. It has a similar texture to that of a more starch dense donut but doesn't feel heavy. The glaze was perfectly sweet and complemented the donut's texture. Prices are either $5 or $6 per donut so a bit more expensive than the standard donut. Service was friendly and attentive and the interior was fairly minimalist and gave diner vibes. There is indoor seating and wasn't too busy when we stopped in. My only regret was not getting a cup of coffee. Overall worth a try!

For all of COVID, the ground level of the Mason on Mariposa lay dormant and vacant, and you could peer through the glass windows to see the empty lot. Thankfully, three new businesses popped up this year into the space: Magic Donuts, Louie's Originals, and La Connessa. Magic Donut is cheerful, nostalgic of old timey diners with a modern, soft look with the pastel color scheme. Their donuts are ~$5-6, and they don't offer any discounts for ordering multiple donuts. I've tried their Double Strawberry, Blueberry Lime, and Magic Matcha donuts. Theirs flavors are sweet and strong, though the sourdough vs. the topping flavors being pretty distinct from each other. I'm glad I shared the donuts, as they're pretty dense.

Their donuts speak for themselves! Fluffy, doughy sourdough donuts that are made to perfection. Tried their ube cheescake one which was amazing- not too sweet and the cheesecake part was like adding two desserts in one. The meringue one looked better than it tasted. Will need to try the s'mores one next time. The interior is decorative and so much fun. Will be back!