Taco Primo
Taco restaurant · Pacific Heights ·

Taco Primo

Taco restaurant · Pacific Heights ·

Al pastor & suadero tacos, primo burritos, & churro cookies

al pastor tacos
suadero tacos
jackfruit tacos
jackfruit burrito
burritos
tacos
habanero sauce
fresh tortillas
Taco Primo by null
Taco Primo by Taco Primo
Taco Primo by null
Taco Primo by null
Taco Primo by null
Taco Primo by null
Taco Primo by null
Taco Primo by null
Taco Primo by null
Taco Primo by null
Taco Primo by null
Taco Primo by null
Taco Primo by null
Taco Primo by null
Taco Primo by null
Taco Primo by null
Taco Primo by null
Taco Primo by null
Taco Primo by null
Taco Primo by null
Taco Primo by null
Taco Primo by null
Taco Primo by null
Taco Primo by null
Taco Primo by null
Taco Primo by null
Taco Primo by null
Taco Primo by null
Taco Primo by null
Taco Primo by null
Taco Primo by null
Taco Primo by null
Taco Primo by null
Taco Primo by null
Taco Primo by null
Taco Primo by null
Taco Primo by null
Taco Primo by null
Taco Primo by null
Taco Primo by null
Taco Primo by null
Taco Primo by null
Taco Primo by null
Taco Primo by null
Taco Primo by null
Taco Primo by null

Information

2301 Fillmore St, San Francisco, CA 94115 Get directions

$10–20

Order delivery
See Menu
Accepts reservations
Popular for lunch
Popular for dinner
Good for solo dining
Comfort food

Information

Static Map

2301 Fillmore St, San Francisco, CA 94115 Get directions

tacoprimo.com

$10–20 · Menu

Features

•Accepts reservations
•Popular for lunch
•Popular for dinner
•Good for solo dining
•Comfort food
•Credit card accepted
•Debit card accepted
•Contactless accepted

Last updated

Dec 28, 2025

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@eater
391,495 Postcards · 10,994 Cities

Turkish Feast Newcomer Turquaz Opens in San Francisco’s SoMa Neighborhood | Eater SF

"A takeout-focused Mexican menu opened on Tuesday, March 18 at 2301 Fillmore Street; the spot is a spinoff operating out of the Snug’s kitchen and is already on the roster of upcoming restaurants outside Chase Center in Mission Bay." - Paolo Bicchieri

https://sf.eater.com/2025/3/6/24379081/new-restaurant-openings-san-francisco-bay-area-march-2025
Taco Primo
@infatuation
132,817 Postcards · 3,235 Cities

Taco Primo - Review - Pacific Heights - San Francisco - The Infatuation

"Pacific Heights isn’t exactly overflowing with burrito options, so Taco Primo is a welcome addition. The Mexican restaurant operating out of The Snug has a tight menu of bowls, salads, tacos, and burritos. The pudgy tortillas (by La Palma) are excellent in taco form with the salty-sweet al pastor with bits of pineapple. Another path to success: anything involving the saucy suadero. Posting up and dining in at The Snug is a great move, as is taking advantage of the efficient takeout operation. Food Rundown Tacos We’re big fans of the tortillas from La Palma, so it’s no surprise that these tacos are a hit. These are best with the al pastor or suadero, and a healthy dollop of salsa. Burritos Take your pick from chicken, al pastor, suadero, or jackfruit, and get it “primo”—with sour cream, guacamole, and cheese. It’s a satisfying combination. Salads Fine, but mostly tastes like romaine. We’d go for a bowl or tacos over this. Chips Thick, thoroughly salted, and snappy. These are a great addition to any meal here, but you’ll have to pay extra." - Julia Chen

https://www.theinfatuation.com/san-francisco/reviews/taco-primo
Taco Primo
Taco Primo

Writer A.

Google
best breakfast egg chorizo burrito i've had. the habanero sauce was so good! the egg inside was cooked beautifully.

Steven S.

Google
I had the best Mexican food ever here! The chicken bowl I had delivered from here was awesome! I highly recommend people try this place at least once and I guarantee you will not be disappointed. I wish I can give this place 10 stars ⭐️! I can see myself ordering from here again sometime soon.

Joanna C.

Google
We love Taco Primo and are so grateful this came to Pac Heights! Their food is fresh, I always get their salad — the dressing is amazing and the tortilla strips are plentiful, it's super balanced. Their prices are also amazing and the service is super quick. We've started going to The Snug more often now that you can order Taco Primo to the restaurant. We also get their takeout all the time. No notes!

Annick T.

Google
We ordered 4 primo tacos and just got home to find out we were charged for Rimo and they gave us regular. We feel cheated and disappointed. Not going back.

joanne G.

Google
I personally had a really nice experience here. My dog was dying a few doors down in the Vet clinic, so I went in there because I hadn't eaten all day. I ordered a Jackfruit burrito with refried beans, but accidentally made it black beans, caught their own mistake without my having to point it out, remade it immediately. The staff was cheerful, professional and friendly, and the chef who made my burrito was incredibly friendly and likable, personally apologizing for the delay to make the order right (before I even saw it was wrong). I found their burritos to be really great, and I have worked in the Mission for decades. They were compassionate about my dog as well, which melted my heart. The price was really actually good, compared to the "burrito District aka the Mission". I hope others share my sentiments. I really this place and the people that work there. That's what makes a Great local shop that one wants to give one's business to.

Noah D.

Google
Honestly food is pretty mid. Though I’d say this is a step up from Taco Bar on Fillmore which is even more mid. Bummer because I live two blocks away and was excited for a good burrito close by.

Yuga S.

Google
I love their jackfruit tacos! I also won a free meal today because of the special promo they had today! Overall a great place :)

Kanako A.

Google
Really good burritos 🌯 nice that they have jackfruit option for vegetarian! Tastes fresh and healthy - we keep coming back here.
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Jennifer C.

Yelp
I was in the area and my partner wanted tacos, so I spotted this place and thought we'd give it a try! We're now big fans and will be back! The restaurant has a nice laidback vibe and long bar. We adore the turtle mascot printed on the menu and parchment paper. We got the chips and tried one taco each. (We opted out of the primo as we're trying to be more health conscious). The chips were well fried and salted nice and evenly. The tacos - wow the tortilla was delicious and the meats and the one vegan jackfruit were tender and flavorful. It did take a long time to receive our tacos after the chips came out pretty quickly and a while to find a server for the check, so maybe not the best place if you're in a hurry. There was a loft area with a birthday celebration - seems like it'd be a great place for a private party.
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Mister H.

Yelp
I had a great early dinner at Taco Primo at The Snug. The salsa, guac and chips were a perfect starter - the salsas stepped up in heat levels really well - and I couldn't believe the refried black beans were vegan because they were so rich in depth of flavor. I forgot to take a photo of the tacos, but I got the al pastor and the brisket...loved them both. Good complimentary flavors and textures and I like the option of doing flour tortillas. Brought home a chicken burrito and my girlfriend crushed it before I could get a bite. We'll be back for sure
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eric t.

Yelp
Some of the best tacos I ever had. I ordered the Al Pastor and the brisket tacos. Be sure to order it primo style. The chips with salsa and guoc were good and the guoc was full of flavor. Lastly we had to get the churro cookies. And you can't beat the price. True value and in San Francisco that is hard to come by. Can't wait to see them at thrive city at the chase arena.
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Gargi D.

Yelp
My friends and I were walking down Fillmore and stopped here for a quick snack. Portions were shareable for small portions and every dish was extremely affordable. We sat a sunny corner table at the bar next door (The Snug) and service staff was super friendly! Food was good and would stop by again for an afternoon snack/drink.

Josh A.

Yelp
SF burritos have been hit or miss for me, but this place got the job done. Burritos aren't fat like a mission style burrito, but still a decent size nonetheless. They don't have carne asada. The only beef option is suadero, which to me is like a beef version of carnitas. I definitely recommend a suadero burrito here "Primo Style" which is essentially just a super burrito lol Also, the hot habanero crema is FIRE. 8.4/10
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Steve Loves F.

Yelp
These tacos are hellaaaa primo!!! So good, I loved the suadero, actually reminds me Mexico City tacos. I love that this place is in the back of my favorite bar the snug. I love this place. Can't wait to come back

FV B.

Yelp
Simple, straight forward dam good! When they position themselves with breakfast menu, they will kill it. Welcome to our crib. Cheers

Alanna S.

Yelp
Flavors are quite flat. Very clear the lack of authentic influence. I know it's "Cali-Mex" so as a Mexican person I had to set lower expectations. I got the jackfruit burrito and it was fine. They seem to pride themselves on their seasoning, but it definitely needs more of it. Usually salsas help pick up some slack and these ones were all disappointing. I try all the salsas from everywhere I go to get a good idea and most of the time I like at least 2/3 options. This time it was none. The red one was like "elevated" tomato paste, the green one was very mild and flat, the habanero one tasted like straight up apple cider vinegar and no actual heat despite being labeled as "hot hot." The guacamole tasted mostly of lime, but I know some people want that. None of this is surprising based off where it is and the clear intended audience. Having a vegetarian option is nice, but it is quite lacking. I would think the meat options are actually much more flavorful. My positives are: decent portion for the burrito and very good freshly made tortilla chips.
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Kory K.

Yelp
Amazing food with so many options, at a great price. I loved the suadero but you can't go wrong with anything you choose. I can't wait to go back to Taco Primo!

Dav I.

Yelp
Great food and drinks, prompt and knowledgable service, seating options at bar or tables.

Peter S.

Yelp
I tried the chicken burrito and jack fruit taco. I thought both were excellent. The chicken was moist and cooked perfectly (personally, I hate dry, overcooked meat) and all of the other ingredients that came with the burrito were fresh, seasoned well, and incredibly tasty. It was the perfect size and not the slightest bit greasy. The biggest surprise for me was the jack fruit taco. I've never had jack fruit before, but I am certainly a fan now. It was absolutely delicious, with a perfect consistency and flavor. Two of these generously sized tacos would be a more than satisfying meal, especially for those of us who are cost conscious! If you're looking for a fresh, delicious, incredibly reasonably priced meal, then I would highly recommend that you try Taco Primo.

Radha M.

Yelp
Food and service were amazing. Cant stop thinking about the Al pastor tacos and habanero hot sauce. Churro cookies were an absolute delight as well. Definitely will be coming back!