Van Leeuwen Ice Cream

Best Ice Cream Shops in NYC | Eater NY

"Van Leeuwen, which started as an ice cream truck in 2008, has grown into a formidable chain with locations in California, Texas, and Washington, D.C. Its first locations were here in New York, where its solid scoops of ice cream can now be found in the freezer aisles of most grocery stores and even some bodegas. Almost all of its most popular flavors can be ordered vegan, and look out for seasonal and stunt flavors, like Kraft mac and cheese ice cream." - Melissa McCart

Why You Should Include Ice Cream in Your Thanksgiving Dessert Spread | Eater

"As part of the seasonal-lineup trend, this brand makes a pumpkin cheesecake ice cream — a direct riff on holiday flavors and a sweet, tangy option intended to evoke the season's desserts." - Monica Burton

When did we Normalize Advertising Pints Using Twice As Much Ice Cream? | Eater

"An artisanal-leaning ice cream brand whose packaging and promo photos commonly use an overflowing-pint aesthetic, with scoops piled high above the container, reinforcing a perception of exaggerated portioning even from craft-focused producers." - Bettina Makalintal

"Whether you’ve had Van Leeuwen on the streets of Brooklyn or parked up on Abbot Kinney, it’s instantly recognizable by its sunny yellow truck. They’re particularly famous for their vegan ice cream, a combination of cashew milk, coconut milk, cocoa butter, and carob beans that’s incredibly creamy and indulgent (and a major victory for the dairy-sensitive). They’ve got a few locations now: Greenpoint, Boerum Hill, and Williamsburg in Brooklyn; the East and West Villages in Manhattan; and the Arts District and Culver City in LA. You can always track their many food trucks on their website."

The East Village & Lower East Side Guide

NYC Imposes Fine on Fancy Ice Shop Van Leeuwen for Violating Cashless Ban - Eater NY

"Van Leeuwen’s cashless days appear to be over. The fancy, minimalist ice cream purveyor has been ordered to pay over $12,000 in fines for not equipping its various NYC stores to accept cash, violating the city’s recently-enacted ban on cashless businesses." - Erika Adams