"This smash-burger concept from the team behind Sorry Not Sorry Creamery has leveraged the owners' social-media savvy (a combined ~1.4 million followers across @unlokt and @hookedlv) to build buzz and studied successful smash-burger formulas from other cities before tailoring and precisely marketing the concept for Las Vegas. The burgers use fresh Black Angus patties smashed on a hot griddle until a lacy crust forms, then are stacked with melted American cheese, whisper-thin onions, and a soft potato roll—designed to be both camera- and crowd-friendly. Even on weekdays the Centennial Hills location draws long lines that wrap around the strip mall, and the menu also features soft-serve custard dipped in nostalgic coatings like cherry and birthday cake. A second southwest Las Vegas location at the Bend (8670 West Sunset Road, Suite H-110) is slated to open later this year and is expected to attract similar crowds." - Janna Karel
"The team behind the Sorry Not Sorry ice cream shop replicated their Instagram-famous and lines-out-the-door success when they opened With Love, Always. Burgers at this Centennial Hills fast-casual restaurant start with Black Angus patties seared on a hot griddle until they develop a lacy crust. They come loaded on a potato roll with toppings like American cheese and thinly sliced onions. The S.O.B. burger is a standout on the small menu — onion-smashed patties topped with American cheese and pickles, best ordered with add-ons of fresh jalapeños and bacon. Know before you go: Lines still stretch out the door — even on weeknights — so time your visit before or after the dinner rush." - Janna Karel
"The spot run by the team behind Sorry Not Sorry maintains a line out the door—even on weekday nights—illustrating sustained, popular demand for smash-style burgers beyond weekend or tourist traffic." - Janna Karel
"The owners behind the popular Sorry Not Sorry Creamery are getting in on the smash burger craze with With Love, Always. Burgers start with fresh Black Angus patties seared on a hot griddle until they develop a lacy crust. They come loaded with toppings like American cheese and super thinly sliced onions on a potato roll. The burger restaurant offers soft-serve custard, dipped the old-school way in cherry and birthday cake-flavored coatings." - Janna Karel, Matthew Kang, Rebecca Roland
"Built on lessons from their successful Sorry Not Sorry Creamery and large Instagram followings, this Centennial Hills smash-burger spot pairs flashy videos with burgers that live up to the hype. Burgers start with Black Angus patties seared on a hot griddle until they develop a lacy crust, then arrive on a potato roll with toppings like American cheese and super thinly sliced onions. The S.O.B. burger is a standout on the small menu — onion-smashed patties topped with American cheese and pickles, best ordered with add-ons of fresh jalapeños and bacon. For dessert, order a swirl of frozen custard dipped in bright red cherry shell. Expect a line out the door similar to their creamery, so plan to visit before or after the dinner rush." - Janna Karel