"When New York City’s Moxy Times Square hotel opened for business in 2017, it wasn't exactly the city’s biggest, most luxurious, or most anticipated opening. But it still was the boldest new property in town at the time, a shot across the bow at Airbnb, with 612 obsessively designed rooms, three separate rooftop cocktail bars, two restaurants, one egg sandwich shop, and zero front desks. To help set the Times Square property apart, Moxy tapped two design-world stars to make the most of a gut-renovated, historic hotel building on 36th Street and Seventh Avenue: Yabu Pushelberg handled the guest rooms and lobby, while Rockwell Group did the restaurants. The results are simply stunning. Many rooms have plush king beds, and all come with gorgeous glazed-stone sinks and spacious rainfall showers. Other Instagrammable spaces include a tattoo parlor, an appropriately hipster barber shop, and Magic Hour, a rooftop bar complete with mini-golf course and rotating carousel."