Clothing store · 송정동
1
"At Ader Error’s Seongsu flagship I saw edgy streetwear presented in a futuristic, gallery-like setting that suits the brand’s experimental aesthetic." - Katie Chang
Fine dining restaurant · Pil-dong
3 Michelin star dining with creative Korean-inspired dishes
10 Postcards
Hotel · Sogong-dong
Polished rooms, elegant dining, indoor pool, gym, AI controls
2 Postcards
Cold noodle restaurant · Sogong-dong
Pyongyang-style cold noodles, bulgogi, and steamed dumplings
1 Postcard
Steak house · 상수동
Premium meats, seafood, 250+ whiskies, Han River views
Cultural landmark · 효자동
Grand royal palace, former Joseon dynasty heart, scenic grounds
12 Postcards
Cultural landmark · Sajik-dong
Historic palace with changing guards, East/West architecture
Bistro · Hoehyeon-dong
Modern Korean cuisine featuring unique makgeolli & inventive dishes
3 Postcards
Cocktail bar · Changsin-dong
Zodiac-themed cocktails, creative drinks, and unique tapas
Clothing store · Hwanghak-dong
Techwear clothing, modern art museum atmosphere, friendly staff
Yakitori restaurant · 이태원동
Teppan: Iron griddle cooking, scenic Namsan view, fire shows