"A supermarket where a shopper reported being greeted by two large in-store Father's Day promotional banners—one urging customers to celebrate dads with beer and the other with grilled meat—turning beer and grilling into the holiday's default tropes. The store was promoting meat-and-beer deals and beer fests for the weekend, effectively commercializing and reinforcing the cultural link between beer, grilling, and American fatherhood while positioning those items as easy gift or celebration options." - Ellie Krupnick