Use Panera’s Baguette Purse to Carry a Better Sandwich | Eater

"An established bakery-café chain has released a limited-edition 'BAGuette'—a Y2K-inspired, embossed green baguette-shaped purse (500 produced) priced at $39.50—as part of a New York Fashion Week tie-in inspired by Fendi's baguette bag. The long, thin accessory is marketed as 'perfectly sized' to carry the chain's new Toasted Baguettes and includes a gift card for one sandwich when purchased online. Beyond the gimmick, it's presented as a practical, playful solution for transporting sandwiches and loaves—whether store-bought or homemade—and leans into the idea of making the act of pulling a whole hoagie from a designer bag feel glamorous and whimsical, with tongue-in-cheek suggestions for uses from bringing Italian beef to potlucks to arriving at a date with one in tow. A lighthearted etiquette note: avoid showing up to Fashion Week with a Green Goddess Caprese Melt." - Jaya Saxena