McDonald’s and Starbucks Tweet About Social Justice, But Fail Employees | Eater
"The fried-chicken chain briefly tweeted a blunt statement—‘Popeyes is nothing without Black lives’—then deleted and replaced it with a more conventional line about injustice and equality; the brand has also been swept up in a public, petty rivalry with a competitor over whose fried-chicken sandwich is better, illustrating how corporate messaging can swing between serious political commentary and brand theater." - Jenny G. Zhang
