11

Border Town

Mexican restaurant · Greenpoint ·

Border Town

Mexican restaurant · Greenpoint ·
@eater
391,688 Postcards · 10,993 Cities

We Asked: “What Does it Take to Build a Viral Menu?”  | Eater

"We make transparency part of the service: because people's real wait clock starts when they order, I keep tight inventory (down to the last tortilla ball) and proactively go into the line to ask how many tacos each person wants; once we're about 70 percent through I announce the end of the line so customers don't wait to the front only to find out we're sold out, and they tend to be grateful for that honesty. We're also expanding — a flagship brick-and-mortar will open in Greenpoint this fall." - Eater Staff

https://www.eater.com/pre-shift/919818/we-asked-build-a-viral-menu

Information

Handmade Sonora-style flour tortillas, breakfast tacos, burritos, pastries

flour tortillas
tacos
pop-up
guisados
breakfast tacos
botanas
aguas frescas
pastries
Google Rating
4.0 (4)
Featured in The Infatuation
Featured in
Featured in Eater
Featured in

189 Nassau Ave, Brooklyn, NY 11222 Get directions

Border Town by null
Border Town by Willa Moore
See full details

11

Information

Handmade Sonora-style flour tortillas, breakfast tacos, burritos, pastries

flour tortillas
tacos
pop-up
guisados
breakfast tacos
botanas
aguas frescas
pastries
Google Rating
4.0 (4)
Featured in The Infatuation
Featured in
Featured in Eater
Featured in

189 Nassau Ave, Brooklyn, NY 11222 Get directions

Border Town by null
Border Town by Willa Moore
See full details

More Places For You

El Pingüino

Bar · Greenpoint

Spanish seafood bar with raw bar, cocktails, wine, sherry

19 Postcards

Local Roots

Cafe · Carroll Gardens

Farm-to-table Chinese comfort food, bubble tea, local market

3 Postcards

Coppelia

Cuban restaurant · Chelsea

24/7 Pan-Latin diner with colorful decor and strong drinks

11 Postcards

CONOHEN

Authentic Japanese restaurant · Bedford-Stuyvesant

Authentic Japanese onigiri, sandwiches, karaage, yakisoba

4 Postcards

Charles Schwab

Financial consultant · Park Slope

Brokerage accounts, investment products, retirement planning, no-fee ATM

1 Postcard

Bar Enzo

Cocktail bar · Long Island City

Italian-American cocktail bar with Negronis, spritzes, and postcards

4 Postcards

Rescuing Leftover Cuisine

Non-profit organization · Financial District

Rescues excess food to feed neighbors experiencing food insecurity

2 Postcards

The Bennett

Condominium complex · Astoria

Luxury condominium development offering 16 units with commute

1 Postcard

Time Out Market Union Square

Food court · East Village

Food hall with 7 kitchens, bar, coffee & pastry counters

9 Postcards

Funny Face Bakery

Bakery · NoHo

Unique bakery with meme-worthy cookies & 6oz gooey chocolate chip

9 Postcards