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Chamberlain Coffee
Coffee shop · Century City ·
Chamberlain Coffee
Coffee shop · Century City ·
@eater
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Why Every Food and Brand Collaboration Right Now Barely Makes Sense | Eater
"A coffee brand that launched an Oat Milk & Berry Brûlée latte inspired by the scent of a Dove body wash, a crossover the author uses to argue that such scent-based marketing can backfire — thinking about body wash while drinking coffee makes the idea of either product less appetizing and highlights how some collaborations prompt strange associations rather than genuine enthusiasm." - Jaya Saxena
