On the Grid : Warby Parker
"Inspired by Jack Kerouac and those who have taken the road less traveled, Warby Parker was born out of a need to offer designer eyewear at an affordable price. Not only have they done this successfully, but also thoughtfully with a welcoming environment and impeccable customer service. And for every pair of glasses sold, someone in need also receives a pair. As they say – “There’s nothing complicated about it. Good eyewear, good outcome.”" - Resource Branding
