On the Grid : Urban Outfitters
"Lured inside by the type on the historic marquee and mesmerized by the high open wood-truss ceiling populated with theater lighting, this is the first time we find it difficult to shop in an Urban Outfitters. City revitalization attracted Urban Outfitters to rehab the 10,000 square foot Rialto Theatre, originally built in 1917. The brick wall in the back of the store is painted white and plays movies during store hours in tribute to the theater theme. The constantly changing marquee messages are awesome." - TypeEd
