"In English we often use the word “niche” to describe something that’s not for everyone, something that isn’t designed for mass appeal. But there’s nothing about the Niche Hotel Athens that’s a difficult or acquired taste — instead, think of the meaning that implies a cozy little corner where you can tuck yourself away. This is a boutique hotel that’s classically inspired but contemporary in its design, and a place whose distinctive good looks are not at all at the expense of warmth and comfort." - Tablet Hotels