"The original Zoku, in Amsterdam, is a clever, compact, efficient little boutique hotel, and a stylish and livable one at the same time. In some ways it seemed so perfectly Dutch as to be possible only in Amsterdam; as the phrase Zoku Vienna reveals, though, this is decidedly not the case. It’s an apartment hotel, but not in the dull, beige, under-decorated way. Instead, its lofts, through some kind of advanced spatial wizardry, pack a whole residence’s worth of comforts into a hotel-room-sized area, including a living room, a kitchen, a dining table, and office space — provided your work is the sort of low-impact, laptop-centered work that’s the norm for today’s young creative class." - Tablet Hotels