East Winds

Meet Miss Ronnie, the Creative Force Behind Jamaica’s East Winds Cove | Vogue

"A winding, wild drive pocked with hot tub-sized potholes and an olive-brown gate swallowed by tropical vegetation had me muttering, “Where the hell is this place?”—phones are no help. Just as I was about to give up, an unassuming dirt path led to a long rope and bell that, when rung, alerts a small herd of goats (along with staff) before the place finally appears. Like everything at East Winds Cove, that arrival is very much intentional. The lush compound harboring this beloved Jamaican resort is carefully curated and remarkably unfussy—also the backdrop to a spring fashion story by Nadine Ijewere and Gabriela Karefa-Johnson in Vogue’s April issue—and it feels like a peek inside Miss Ronnie’s mind. “I really have to feel a place,” she tells me after I arrive. “I enjoy practical, uncomplicated design and it's especially necessary in an environment that is so visibly arresting. Better to embrace that, the nature, rather than to compete with it.”" - Boy Moore