Café Japan

"Unlike everywhere else on this map, Atari-Ya is a fish and seafood supplier for high-end Japanese restaurants. Nobu, Zuma, the Araki, included. It also runs three sushi outlets in North Acton, Golders Green, and Swiss Cottage. Each of these outlets serves no-frill sushi at a decent price. (Locations listed here.)" - Poonperm Paitayawat, James Hansen

"This light, slender canteen is a branch of Atari-Ya, which means the sushi comes with pretty slick pedigree: their wholesale operation T&S Enterprise supplies Mayfair’s flashest raw fish joints, from Nobu to Zuma. So when not in the mood to drop a grand in Berkeley Square, Cafe Japan’s toro and spring onion rolls, eel nigiri and teriyaki salmon make for a cheaper, equally delicious supper in a far more pleasant environment. As for that famous £42 Nobu black cod miso? £15 at Cafe Japan. Buy three and put the extra £3 down to smugness." - Frankie McCoy

"Recently taken over by fish wholesaler Atariya, Cafe Japan is now an open secret among London’s sushi obsessives as one of the best in the game (Andy Hayler even giving it that coveted 14/20 rating). Try to sit at the counter and get omakase for a parade of thoughtfully prepared sushi of the chef’s choosing." - Jonathan Nunn