"Unlike everywhere else on this map, Atari-Ya is a fish and seafood supplier for high-end Japanese restaurants. Nobu, Zuma, the Araki, included. It also runs three sushi outlets in North Acton, Golders Green, and Swiss Cottage. Each of these outlets serves no-frill sushi at a decent price. (Locations listed here.)" - Poonperm Paitayawat, James Hansen