Classic burgers & fries from a long-running fast-food chain.
"After steep menu-price increases (about 40% over five years) that slowed sales and reduced store traffic, this major chain rolled out a $5 meal deal — a double cheeseburger or a McChicken sandwich, small french fries, four-piece chicken nuggets, and a small soft drink — originally as a month-long promotion. The offer produced an immediate sales bump and was extended, and company leadership has described the move as aimed at restoring value perception rather than dramatically cutting prices." - Amy McCarthy
"A mainstream fast-food chain recently sparked a national craze with a $6 celebrity collaboration called the “Travis Scott Meal,” a limited-time combo of the rapper’s favorite burger, fries, and drink that has generated frantic demand — even leading to employee shirts and promotional posters being ripped from windows and resold on eBay. The buzz has been amplified by social media and mainstream coverage (one critic calling it “a way to advertise to young people without all the burdens and potential misfires of actually advertising to young people”), while a TikTok trend of customers driving up, queuing the opening blare of “Sicko Mode,” and saying “You know what I want” has turned mundane drive-thru exchanges and workers’ deadpan reactions into a widely shared meme that acts as free, organic advertising and sends people to local outlets. The cultural moment highlights both the marketing power of celebrity tie-ins and a responsibility to treat frontline staff with respect—if you’re recording for clout, at minimum be considerate of overworked employees." - Jenny G. Zhang
"Began its customer face‑covering policy on August 1, paused and then extended dining‑room reopenings in July, and requires masks for customers ordering from cashiers or using socially distanced dining rooms. Where customers decline to wear coverings, employees are directed to offer additional procedures—taking orders to a designated pickup spot at a safe distance and expediting the order—to avoid confrontation. The company noted that most of its restaurants (about 82%) operate in jurisdictions with indoor mask mandates, and during the early months of the pandemic roughly 90% of sales came through the drive‑thru, underscoring a shift to off‑premises channels." - Kristen Hawley
"Workers are increasingly organizing against the company, with employees striking and suing over sexual harassment complaints, demands for better wages, and union rights; plans include coordinated strikes in multiple cities as part of broader labor actions in the fast-food sector." - Jaya Saxena
"Gigi Hadid posted a sponsored pre-Coachella Instagram ad holding a medium fries and captioning it “fed & hydrated,” which prompted a wave of criticism aimed at the fast-food chain. Commenters argued that fries aren’t a full, hydrating meal for an adult and objected to promoting unhealthy food; some also pointed to the chain’s labor practices. Many responses carried a diet-shaming tone—saying models should eat kale instead of burgers—while defenders noted she was simply taking a reported $200,000 endorsement. Overall the reaction blended legitimate health and ethical concerns with personal attacks over dietary expectations." - Tim Forster