PappaRich

Malaysian restaurant · Lower East Side

PappaRich

Malaysian restaurant · Lower East Side

1

123 Ludlow St, New York, NY 10002

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Highlights

Authentic Malaysian Halal cuisine, award-winning Beef Rendang, Nasi Lemak  

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123 Ludlow St, New York, NY 10002 Get directions

papparichusa.com
@papparich.usa

$20–30 · Menu

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123 Ludlow St, New York, NY 10002 Get directions

+1 917 472 7750
papparichusa.com
@papparich.usa

$20–30 · Menu

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Last updated

Aug 9, 2025

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Michael Cheng

Google
this restaurant serves up some Malaysian dishes that are classic, and we had the Rosie with the beef rendang, along with the satay Chicken with the peanut sauce, and a lobster seafood style, and I have to say all of the meats were cooked, tender and perfectly. and even the eggplant had this roasty goodness to it and the ingredients were fresh to death, the only thing I have to say is the lock saw could be a little more thick like a curry. it was more like a soup but overall very decent

C D

Google
Really glad this place reopened. It’s smaller than the Flushing location and a more focused menu. No Kaya Toast or Biryani! 😔 But dishes were exceptional besides the Laksa which seemed to use a paste and was watered down. But the other dishes were so delicious and on point that the place is still worthy of a 5 star. We will be back - a lot.

Marzan Tasmia

Google
I rarely ever say this, but this place has to be hands down one of the best food spots I’ve ever been to. I ordered the Nasi Lemak with Beef Rendang and Sambal Shrimps, and it honestly felt like a home-cooked meal—like my mom made it just for me. The flavors were incredibly authentic, rich, and comforting, easily making it one of the most flavorful dishes I’ve ever had. I can’t wait to come back!!!

Kenny Rosa

Google
The food and service was amazing everything was cooked really well. First time trying malaysian food. If you like spicy they do have a good amount of options. The presentation was great.

Keng Hong Pat

Google
It has been a while since I patronize a Paparich. Malaysian Restaurant. The last one was in Queens NYC and that was o er 6 years ago!! Anyway I heard about the one at Ludlow Street and I just had to give it a try. I was really hoping to get a taste of Malaysian food again after my last visit to Malaysia 5 months ago. I was early and getting a table was easy. I ordered the Seafood Mee Goreng which is an Indian dish. My family got the Sambal Kankung which is fried watercress with shrimp paste,Roti Canai with Curry Chicken and Fried Kueh Teow and the Nasi Lemak with Curry Chicken and Sambal. As for drinks we got the hot Teh Tarik. Food was served quite fast and was tasty and almost to my standard since you can't really get the original Malaysian ingredients here in the States but nonetheless almost on par. The only thing is the price which I think is a little on the pricier side. We paid over $150 USD including tip. Try it for yourself. I did.

Jimmy H

Google
Authentic Malaysian food!! So glad we found it, the chicken curry laksa is really authentic and one of the best we’ve had in New York City which is surprising as I know there are a few locations. Would definitely recommend!

Maryam S

Google
Came here because I was craving Malaysian food. As a Malay, the curry laksa noodles, nasi lemak with fried chicken, and the nasi ayam (hokkien chicken rice) were incredible. I can’t wait to be back. I am grateful that the restaurant is halal. Staff was very friendly, warm, professional, and attentive. All the best for your business!!

Cheryl Pink

Google
New on the Lower East Side — PappaRich just opened its doors and it's bringing bold Malaysian flavors to NYC! 🇲🇾🔥 Tried the nasi lemak with crispy fried chicken and it was so good. The fragrant coconut rice, spicy sambal, and crunch? Perfection. The roti canai was flaky, golden, and dipped in that rich curry sauce was so yummy. And if you're into noodles, they've got you covered — from deep, savory broths to wok-fried goodness sizzling with umami.
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Anne R.

Yelp
Little restaurant with maybe 6 tables for four, but also probably does a significant carry out business. Thankfully I got in right around 5pm and was able to save a table for my part of 3 who was 5-10min behind me. While I waited I ordered some tasty roti with chicken curry, sambal, and dahl, which I would absolutely order again and refuse to share out of desire to have it all to myself. We also got the half chicken, which came as a plate set up to share family style, rice and sides as extra, but they did provide some garlic and sambal style extras. Loved the Seafood Mee Goreng noodle dish, and would absolutely order that at least once a week to satisfy a craving. The spinach and beef(?) not sure what it was called was very "pungent" intentionally so, a very different flavor, but fresh as well.
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Glenn C.

Yelp
Side note: This spot should be listed as one word as per the old location/suggested this. In short, would recommend the chicken more than the beef. Anyway, I stopped here pretty recently with one of the people in our group having previously gone to their now closed location in Flushing. The spot is pretty new so I can excuse some of the service issues such as the same dishes arriving at very different times and some other similar things but the food itself is only okay at best which is unfortunate as Malaysian food is among my favorites, if not my favorite cuisine. The portion sizes are good but the quality is subpar and the other review saying that this chain is apparently the Chili's of Malaysia now makes a bit more sense in that context. The fact that you have to pay for plain rice is kind of absurd also with it not even coming with the Hainanese Chicken but hey it's the Lower East side where LES is more. To drink, I had a Teh Tarik which was $5.95 or $6.95 for an iced version. It was cheekily served in one of those takeout coffee cups and was slightly sweet for my liking but at least the tea flavor was pretty strong. As a group, we mostly ordered dishes from the specialty section and most of the food came out very fast though at odd intervals as noted. Our only appetizer was the Roti Canai with Dhal Sauces which was $9.95 consisting of 2 fluffy & lightly crisp Indian flat breads served with lentil (Dhal) sauce. It is also available for the same price with sambal or for several bucks more with either beef rendang or chicken curry. The roti was less buttery and flaky than other spots while the dhal/daal was decent. It was OK at best. Soon arriving was one of the two best dishes of the night; the Curry Chicken for $24.90 with boneless chicken and potatoes cooked in a coconut milk curry. The dish was mostly chicken and the bright red curry itself was well flavored with a bit of heat and a bit of sweetness from the coconut milk. This was very solid and I would recommend it outside of the price point being a bit absurd (at least the portion was decent.) The other best dish was also a chicken dish being the Stir-Fry Eggplant With Minced Chicken for $19.90. This was a tasty version of the Chinese casserole found in many Canto spots. The eggplant was well roasted and the pieces of chicken inside were tender. The portion size was decent also and overall, I would recommend it if you want something a bit less spiced. Our last chicken dish was the 1/2 Hainanese Steamed Chicken for $24.95 which is already a bit pricey and as noted, a bit absurd as it doesn't come with the required chicken rice which is an extra $3 I believe. The dish was presented on a platter over a brown sauce with some sliced cucumber and the usual chili and ginger scallion sauces on the side. The chicken was moist and pretty decent with the ginger scallion helping. Said Chicken Rice which we ordered separately was subpar. The color was there but it lacked the depth of flavor I expect for this dish from Malay spots such as Curry House among many others (and not to mention the various Hainanese specialty shops) with the ginger flavor lacking as well as the slight richness from the chicken broth. In short, it tasted more similar to white rice. Otherwise, we got two beef dishes which were overall worse. The Beef Rendang for $25.90 consisted of slow-cooked beef curry with Malaysian spices, and coconut milk. For those familiar with the dry and wet styles of this dish, I would say this is slightly on the drier end which is my preference when it's cooked well. This sauce itself was pretty tasty with some coconut sweetness and a good kick. The biggest issue was the beef itself which was not tender in the slightest. Of the three pieces I had, one was fine, one was very chewy, and the other was extremely chewy which just isn't good. Finally, there was the Beef Char Kway Teow for $20.95 with stir-fried flat rice noodles with beef, eggs, bean sprouts, and chives which was alright. The noodles had a bit of wok hei though I wish there was a bit more and there was a decent amount of beef for the price point. The beef itself was a bit flavorless, though at least they were small enough pieces that they weren't chewy such as in the rendang. Based on the chicken dishes, I would probably recommend ordering it with chicken as it's cheaper and likely better. In the sea of Malaysian places, this place is subpar based on flavor and price point. As per the higher prices, the only place I can compare this place favorably to are Laut which I think is terrible as well as the now closed Kancil from the same folks as Laut which isn't saying much. For the same price point, you can go to the much (much) better Rasa in the West Village which has friendlier staff and overall much better food as well as Nyonya. For less, both New West Malaysia and especially Curry House are both leagues better than this place among the many spots in Elmhurst and otherwise. Mid/upper 2.
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Tony Y.

Yelp
We were walking home and just noticed the new restaurant in town. I've been to the Papparich in Flushing a few times and remembered it was quite good, so we were excited to check it out. The restaurant is quite small but we were greeted right away and seated near the door. We ordered the roti canai with beef rendang (served on what I call a jail plate), Hainanese chicken, beef char kway teow, and the seafood wat tan hor. The food was cooked extremely fast and came out only minutes after we ordered it. Unfortunately everything lacked seasoning. Pretty much all the dishes were bland and for some reason the flat noodles all seemed stuck together. I cannot tell you one dish that stood out. And the egg based gravy for the wat tan hor was soup level runny. I can get much better Malaysian for the same price only a few blocks away in Chinatown. As much as I wanted to love this place, it really was a disappointment. The hostess/server was nice but if this is the quality of food they're putting out, it won't last very long. This is a one and done for us. I suggest you go elsewhere for Malaysian.
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Dolonchapa C.

Yelp
Small but clean place! Lots of servers and atleast 5 chefs. Service is super fast! Lychee soda and the iced white coffee both are amazing. The soda is on the sweeter side but with the lemon and mint they add it's the perfect drink on a hot day especially with the spicy food. Clarification before we dive deep - food is spicy not hot. We were two of us and felt really greedy cos the food was so yummy and ordered three entrees lol Roti canai is one of the best I have heard. I got it with beef rendang- the meat was so juicy and tender and that curry was perfect. The dhal was thick and complex and just perfection. Thanks god for the sambal - it adds a hint of sweetness while also packing a punch Beef mee goreng - also an amazing dish. Flavorful and amazing flavors. I actually wished it was spicier. Finally, the hainanese chicken was excellent. Very light but made flavorful with all the accompaniments. The broth is dope! Why I deducted one star - I'd like to see some sambal on the table. And a tad more attention to service - for example they can give a spoon for the chicken broth. Also maybe some wet wipes as you have to get your hands dirty for the roti canai. Simple things like these but definitely nothing that will keep me away from this place. I'll go back very soon
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Alan S.

Yelp
My friend from Singapore once told me that Pappa Rich is, to quote, the "Chili's of Malaysia." As a result, I never prioritised making a stop here when they were located in Flushing. But their new Lower East Side location seemed like a perfectly convenient spot for a lunch meeting. We shared the roti canai with dhal to start. Roti canai is basically a Malabar parotta, and the dhal here had a nice flavor with a hint of jeera. For my main, I had the veg char kway teow, which had an excellent smokiness from the wok hai.
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Eunice C.

Yelp
Looked up Malaysian cuisine in the area and this popped up! Restaurant recently opened here, the original location was in Flushing. I'll start off with how welcoming I felt by the staff. We were three adults and two babies under two and they weren't upset with our request with moving the tables around/changing seats. The space is small but can probably fit 5-6 groups of four. I let my friends do the ordering and we got the roti with three dips, belacan, beef wat dan hor, and beef rendang, and chicken rice. Amazing flavor. The roti was good, though I wanted it to be larger and softer but the curries were a decent portion. Belacan was salted and spiced nicely. Probably could've cut it into smaller pieces since it was a never ending twirl of the fork, but that's the beauty of this vegetable. Beef rendang was saucy and meat was tender. Definitely needed the bowl of rice to go with the the intense flavor. The wat dan hor was on the saltier side but I didn't mind it all. The eggy slurry of sauce was a delight. We all ordered a coffee, which came in a paper cup, perfect for takeaway. At the end of the meal, we were stuffed!
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Tracy F.

Yelp
My husband and I had an off day and went to visit the newly opened Pappa Rich on a Wednesday afternoon. Unfortunately it was a quiet lunch day as we were the only customers (but I expected it since it's out of the way and not near any office crowd). I do wish there was a lunch menu though. Nasi Lemak with Fried Chicken - chicken was soft, tender and flavorful but the sambal sauce wasn't spicy or authentic enough (coming from a true Singaporean). Coconut rice is wasn't overpowering but could have more coconut taste to it. Roti Canai with Beef Rendang - the roti and beef Rendang combo was phenomenal but that was about it. The beef itself wasn't tender enough and again the sambal sauce didn't have much taste to it besides the fact that it was spicy. The other sauce was thick and pretty much tasted like any other curry sauce.
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Vivek B.

Yelp
I'm glad that this restaurant is finally open after its move from Flushing. We were so missing our fix for authentic Malaysian food. The food didn't disappoint but the menu has been somewhat curtailed - though the normal favorites are still there. One example of an improvement the Nasi Lemak now has more authentic sambal made with anchovies in it. Be aware that it's a smaller place from the Flushing location with fewer tables. The service was quick and the staff were friendly.
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connie a.

Yelp
My new favorite spot. Good food, good portions, good value for the price. It's a super cute and clean comfy restaurant with great and friendly service as well. Highly recommend. The spot is small but doesn't feel cramped. I'll be back. I love the coconut rice!
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Paul C.

Yelp
Walking past on Sunday lunch and it was busy so we waited 5 mins and snagged a table. The service is fast, friendly with a range of drinks non alcoholic. The beef was fabulous and very rich, deeply flavorful and perfect to share. Side of pea shoots and seafood with flat noodles was ample for two people. Best Malaysian food I've ever had in NYC.
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Kathleen S.

Yelp
I'd always hoped to get around to visiting the PappaRich in Flushing, but was delighted to discover that a new location of the chain opened in the LES just months after the closing of the Flushing location. The menu has a lot of Malaysian classics, but is limited in scope. We ordered via delivery the roti canai with sambal, Hainanese chicken set, seafood char kway teow, and vegetable curry laksa noodle soup. Everything was delectable. They definitely had proper heat. The sambal accompanying the roti was very spicy! The roti could have been a bit flakier, but the delivery process with food getting cold and steaming in takeout containers could have impacted the texture. The Hainanese chicken set was solid, but assuredly not the best I've had in the city. The rice could have been a bit more flavorful, but the chicken was appropriately tender. My kids really loved the meat. My favorite was the seafood char kway teow, which included shrimp, squid, and scallops with stir-fried broad noodles in a spicy sauce. I also really enjoyed the vegetarian curry laksa with egg noodles. Portion sizes were moderate. The quality was similar to Chinatown competitors like Nyonya, West New Malaysia, Wok Wok, and Curry House, although prices are higher. Definitely still worth a visit for very solid Malaysian food. I'm very glad I tried it since it satisfied my craving for Malaysian food and curiosity in the chain.

J. L.

Yelp
Great new Malaysian joint on the LES! We stopped by for a quick meal on their grand opening. PappaRich is a big chain in Malaysia, and I was so bummed when their Socal locations closed because their food is solid. * CHICKEN CHAR KWAY TEOW - abundant wok hei, perfectly fried noodles and the right touch of seasoning. Pair it with sambal * CHICKEN SATAY SKEWERS - Delicious! 6 per order, juicy and marinated with lemongrass and turmeric, served with a side of peanut sauce. * Skip their drinks until they get the prep right. We got WHITE COFFEE and TEH TARIK - both were diluted and lacking. Take a note from Kopitiam, their drinks are legit! :) Clean and sleek interior and attentive staff too.

Catherine L.

Yelp
Been to a Pappa Rock in Flushing before. Came here with my sister. Ordered roti canai with beef rendang, seafood curry noodle, seafood wor tan hot and chicken satay. They taste good. Will definitely come back. Thank you

Alex D.

Yelp
Me and my partner tried this restaurant last week and we HIGHLY RECOMMEND. Definitely a fantastic addition to the neighborhood. It's a mom and pop feel restaurant - and the food is delicious. Every single dish slapped: -Water spinach -milk tea -side of roti canai -Coconut rice -Chicken curry laksa -Okra and sambal shrimp You can't go wrong with what you order, and the food came out fast. Also the staff was incredibly welcoming and friendly too! We will definitely be back.