Could California’s Central Coast Be the Future of Local Food Tourism? | Eater LA

"A Lompoc-based winery that has rapidly shifted from a wholesale model to direct-to-consumer sales, currently distributed in 25 states and seven countries and planning to be roughly 80% consumer-focused within a year. Its spacious 2,000-square-foot tasting area makes social distancing feasible for to-go sales and small on-site service, and the team (including owner Jeff Nelson and winemaker James Sparks) has embraced virtual tastings and online outreach to offset lost tourism; management is eager to reopen when safe and believes regional road-trippers will drive recovery." - Farley Elliott