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"Tracing its roots to 1985—when one of its founders created the mille crepes cake for her bakery in Japan—the Lady M storefront launched on Manhattan’s Upper East Side in 2004 and has grown into a global operation with over 50 locations across North America and Asia. I regard the brand as the inventor of the now-famous mille crepes cake: the signature version features at least 20 layers of paper-thin French crepes and soft cream topped with caramelized sugar and is sold by the slice or as 6-inch or 9-inch whole cakes. The menu extends beyond the original to flavors like green tea, tiramisu, tres leches and pistachio, includes seasonal offerings such as a rose mille crepes for Mother’s Day and a fall-themed version with candied chestnuts, and also offers other desserts (coconut cheesecake, flourless chocolate cake, bon bons) and beverages; the brand counts celebrity fans including Oprah and Martha Stewart." - Candice Woo