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"I learned that a new player has joined the ownership of Portland-made Aviation Gin: actor Ryan Reynolds bought a major stake, will join Aviation’s board and serve as creative director for the juniper-berry-based spirit, and told Forbes, "I did this for one simple reason: It's the best damn gin on the planet." His representatives called him a "significant owner," but he is not the sole owner; the brand is no longer strictly a Portland gin since New York wine-and-spirits company Davos Brands purchased it in 2016, though Portland distiller House Spirits is still contracted to make the gin and Davos had previously handled marketing for House Spirits. Aviation has been steadily growing — Willamette Week estimated about 20,000 cases produced in 2016, and Forbes reported roughly a 20% production increase from 2016 to 2017 — and its craft background gives it a different reputation compared with other celebrity-affiliated liquors like Cîroc and SkinnyGirl." - Tim Forster