"A stylish Italian-leaning South Boston restaurant launched a 'Martini Monday' promotion in 2023 that highlights $10 mini martinis — 4.75-ounce pours — in a range of flavors including classic gin or vodka, espresso, lemon drop, cosmo, and Manhattan from 5 p.m. to close on Mondays. To comply with Massachusetts' ban on time-limited drink discounts, the smaller pours are technically available at that price any day, and the campaign has roughly doubled martini sales on Mondays. The owner framed the promotion as a low-commitment way for people new to martinis to sample different styles; she says her go-to is a dirty vodka martini." - Celina Colby