"The Fairbanks supermarket branch serves as a critical provisioning hub for remote Alaska communities through its extensive ‘Bush order’ system, boxing and shipping groceries that are then flown north. Its heavy volume of such orders made it one of the highest-grossing stores in the Kroger chain in 2016. Customers rely on the store to assemble carefully packed orders treated like fragile cargo, often calling a special desk to read lists and pay by phone; the process is fraught with uncertainty about produce ripeness and substitutions, and adds significant cost once boxing fees and air freight (roughly $0.79 per pound for flights to bush communities) are factored in." - Bree Kessler