


4

"Serving as conference headquarters, the St. Anthony Hotel ran sponsored bars beginning at 9 a.m. daily with vodka Bloody Marys and gin‑ and cognac‑based French 75s, leading multiple participants to walk down from their rooms in bathrobes and slippers for cocktails; the hotel also hosted rooftop and branded events tied to Dylan's Heaven's Door and other activations." - Tom Thornton