"Step away from the Mr Whippy and give Happy Endings’ soft serve a go. Their signature milk flavour is sublime and made with the finest British white stuff from The Estate Dairy. Be sure to add some sprinkles too. They also have a range of ice cream sandwiches, combining modern and traditional techniques—The Malty One is hard to beat. You can order online via Slerp for east London delivery or catch them at stockists all over the city. They also have an ice cream hatch at Pavilion Cafe in Victoria Park." - rachel rumbol