"Look, Jin Kichi isn’t going to write your name in caramel calligraphy. Nor is it going to stick a sparkler in a piece of black cod. But this homely izakaya-style spot in Hampstead is a low-key choice for high-key people. Friends, families, and Kate Moss call it a go-to. And if it’s good enough for her, it should be good enough for you. Birthdays are celebrated decadently with melt-in-your-mouth uni nigiri and tsukune yakitori straight from the charcoal grill. Where you sit in this winding, maze-ish space is up to you. There’s the sushi counter, there are tables, there's a counter around the flaming robata, or there are little hidden booths. No matter where you are, one thing’s for sure: every member of staff is coming out to sing to you by the end of the meal." - Rianne Shlebak, Jake Oliver, Sinead Cranna